Kmart chooses HD DVD – Bad week for Blu-Ray

43 second read

In yet another blow to Blu-Ray this week, Kmart has decided to stock HD-DVD exclusively from now on.

They cited the lower price of HD-DVD players as their main reason but did reiterate that they will continue to sell the Blu-Ray enabled PS3.

This really hasn’t been a good week for Blu-Ray has it? Could it really be possible that the rank outsider is going to take this format war?

It does seem possible now, however I think it is more likely that we are going to be forced to live with dual formats for a long time to come.

Kmart chooses HD DVD –

Last Updated: November 1, 2007

Gavin Mannion

I for one welcome our future robotic overlords

  • abev

    However word is that Warner the biggest publisher on both formats is about to change to Bluray only.

  • LazySAGamer

    @Abev, Link?

    Oh and you may want to shield your eyes today there is a pile of bad PS3 news coming in ;), It must be something in the air?

  • abev

    “That may not be for long, Silverberg (VP of high-definition media for Warner Home Video) said. “One thing that may be changing is our strategy,” he said. “When both formats launched and hardware prices were high, we made a decision to support both formats and let the consumer decide. But now that hardware pricing is affordable for both Blu-ray and HD DVD, it appears consumers no longer want to decide — so the notion of staying in two formats for the duration is something we are re-evaluating now that we are in the fourth quarter.”

    Silverberg noted that Warner has the top-selling Blu-ray title of all time with 300 and is consistently No. 1 or No. 2 in both Blu-ray sales market share and in number of Blu-ray titles in the market.

    “We can definitely talk Blu-ray,” he said. “We are committed to the format.”

  • JP

    I so hope warner doesn’t go blu only. Hopefully this xmas will HD-DVD will sell through the roof, blu dies and everyone is happy.

  • abev

    JP, did you read the whole article?
    Blu ray will never die.
    Either Bluray will win (most likely) or we will have dual formats.

  • JP

    I did read the article. The PS3 is on life support.

    If the stand alone players really take off the studios will HAVE to do HD-DVD.

    You should some research yourself. It took ten years for betamax to die.

  • Ruslan

    Its all about how cheap the HD-DVD players can take the market by storm this Xmas. Why do you think Sony has been cutting on PS3’s price? To make it an affordable BR player, so its not about games.

  • J4NR1K

    Wal-Mart: $98.87 Toshiba HD DVD player!

    Wow! things are heating up!

  • LazySAGamer

    Hey don’t go ruining my breaking news story :p….

  • abev

    And yet 90% of the public still wants BD over HD DVD

  • J4NR1K

    Sorry mate 🙂

  • J4NR1K

    Well the 90% may want BD, but they can now afford HD DVD…

  • Burns ZA

    90% of the public that own Blu-Ray want Blu-Ray. 90% of the public without any HD system don’t give a toss and will buy into the market when cheap hardware of whatever HD verison becomes available. HD-DVD has taken the initiative and will reap the rewards.

  • Bob

    Sony kill your cat or something, JP?

    Sheesh, Sony-haters are becoming as predictable as the Linux hippies…

  • J4NR1K

    LOL. Linux hippies.

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