Home Gaming Dead Space isn’t dead, but the situation is ugly

Dead Space isn’t dead, but the situation is ugly

2 min read
17

Moore

We recently posted a rumour, originating from Videogamer, that said that Dead Space franchise, following low retail performance of Dead Space 3. EA has since called the rumour “Patently false.” And now? Now it’s gotten ugly.

EA’s Peter Moore, spewing forth vitriol, took to Gi.Biz to shoot down the rumour – and accuse Videogamer of making the entire thing up.

“Standard, shoddy website journalism recipe, born out of a desperate need to increase click-thru rates to support advertising revenue,” Moore said in the comments section of GI.. “Fabricate a story using an ‘unnamed source,’ post it first thing in the morning, add the letters ‘EA’ to the story (oh, and link it to micro-transactions – always a fan favourite) and then stand back and enjoy the vitriol which you turn into revenue. Rinse and repeat.”

Later, clarifying his anger a bit after heat from Games Industry readers, he said:

My comments were fairly and squarely aimed at Videogamer. My issue is not the rejection of community feedback (we get that in bucketloads all day long and we learn from it in real time), rather it was the fabrication of a story in order to generate controversy and ultimately readership.”

Peter Moore is not a happy man.

For their part, Videogamer is sticking to their guns, and their mysterious ninja source. With a clearly defined digital paper that includes communication with EA, they’ve done their jobs.

“VideoGamer.com would never publish information from a source whose identity could not be verified, or that we do not believe to be accurate. We carried out internal checks to verify the validity of the comments made by our source – and while we have a duty of care to protect their identity – we stand by the comments made in the original story.

“We would also like to reiterate that we ran the story in good faith, taking the necessary steps with both EA and our source to ensure that the story was as accurate, fair, and well-represented as possible.

“We find it perplexing as to why EA changed its stance on its decision not to comment on rumours and speculation, especially given the opportunities that the publisher had to clarify the situation before and after VideoGamer.com published the story. We firmly deny any accusations of fabrication on our part.

Either way you slice it, EA has been getting some pretty awful press of late – and there’s  a degree of damage control that’ll be necessary. This isn’t it.

Last Updated: March 7, 2013

17 Comments

  1. Banana Jim

    March 7, 2013 at 13:36

    Peter Moore seems like he needs a lolly…

    Reply

    • OVG

      March 7, 2013 at 13:44

      and a GTAV tattoo for EA this time instead of XBOX360.

      Reply

    • umar bastra

      March 7, 2013 at 14:07

      he needs cold water………………………….to apply to the burn area

      Reply

  2. OVG

    March 7, 2013 at 13:40

    150 million consoles PS3/360 and they need to sell 5 million copies.

    That kind of sucks if you think about it. 6 years in. NEXT GEN is going to suck big time not to mention the development costs are going up 10%

    I KEEP TELLING YOU ALL. They cant afford this gen so how the bloody hell are the early adopters going to get any games next gen?

    Reply

  3. Sir Captain Rincethis

    March 7, 2013 at 13:41

    What does he expect? Look at what he actually ACKNOWLEDGES (oh, and link it to micro-transactions – always a fan favourite)! He states that fans fucking hate the micro transactions then goes on in his next paragraph to say ” My issue is not the rejection of community feedback (we get that in bucketloads all day long and we learn from it in real time)” If you listen to us, dipshit, why are there micro transactions!

    Reply

    • Slade Boender

      March 7, 2013 at 14:35

      crap, my rant is just a re-hash of your rant… rantception /: my bad?

      Reply

      • Sir Captain Rincethis

        March 7, 2013 at 14:48

        Not a problem brother, great minds think alike and all that!

        Reply

  4. Sir Rants-a-Lot Llew

    March 7, 2013 at 13:45

    Man, I remember a time when game devs took PR very seriously and approached it in a professional manner. What is all this nonsense with people going off like this in such unprofessional ways?

    I remember the community manager Bashiok from Blizzard also going off on a rant like this a while back. Didn’t do the company any good and resolved absolutely nothing

    Reply

  5. umar bastra

    March 7, 2013 at 13:56

    Gosh as a professional and as someone who represents the industry, you need to retort in a more civil and calmer way … all you are doing is just hurting yourself and making it seem like you need more vaseline. VG has fudge all to do with your bad image, that lies solely with EA , they should try for once to better their image … bleh EA F*CKUPS,IT”S IN THE BAG

    Reply

  6. Slade Boender

    March 7, 2013 at 14:26

    Hahaha, and he still mentions “..links it to microtransactions”. There’s the problem right there sunshine. Keep the CUSTOMER happy, not the accountants. Its like business by toddlers mentality. Found an issue that your clientele have an abundant amount of distaste for, acknowledge it but refuse to rework the structure or implement an alternative. Thats not business, thats political vision.

    Then has the audacity to go postal on some poor website because you pissed off the gamers by making a shitty ‘appeal to the masses’ version of something that already was well accepted and fundamentally more “fun”, because you thought(used very loosely in this context) that you could generate more profit for your sinking ship. Somewhat ruined a franchise, losing incredible amounts of revenue due to poor planning and THIS GODFORSAKEN “lets please the 5-85 year old target market” strategy bullshit. Honestly. If there arent enough fucking sirens going off you really need to dust off and try again from scratch. Remember its us, “entitled” gamers, that pay the bills. Its us you need to please…

    Just saying.

    Reply

    • Sir Captain Rincethis

      March 7, 2013 at 14:50

      Yeah, if he could hear said sirens he may have fled with the rats. However, I fear the only fucking Sirens he IS hearing are the ones that Odysseys and his boys followed onto some rocks!

      Reply

      • Slade Boender

        March 7, 2013 at 14:54

        And there sure as hell aint no “‘Wilson” to confide in on that island, Ill have you know. Though if there were, it’d probably be more to his liking than gamers trololol *stab*

        Reply

        • Sir Captain Rincethis

          March 7, 2013 at 14:59

          For you fine sir!

          Reply

  7. Mathias

    March 7, 2013 at 14:38

    Let it die, already. Move on to new IP

    Reply

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