I still struggle to believe that these Kevin Butler adverts are representing the same company as those utterly abysmal “This is Living†adverts from a few years back.
PlayStation has managed to go from being the laughing stock to having the best advertising campaign in the industry and that’s something to be proud of.
This week we see the massively popular Kevin Butler take on Jack Tretton in ModNation racers and not only is it yet another awesome advert but it also shows Jack in a whole new light. It makes the PS3 seem like fun which is something they completely missed in their first few campaigns.
I so hope Kevin Butler is Sony’s keynote speaker at E3 this year.
Last Updated: May 18, 2010
darthdad
May 18, 2010 at 10:59
manforreezmojive???? What could it be? :w00t:
Onelargeprawn
May 18, 2010 at 11:04
Don’t forget KB’s lol-worthy ad for ModNation – http://www.youtube.com/watch?v=KSMqbRt4Lpk
xMATTx
May 19, 2010 at 11:01
Epic!
Why do the best games come out during exams?
I’m gonna pick up ModNation Racers and Red Dead Redemption soon as my exams are over!