Just about everybody wants to get into the business of being virtually real these days, in a market that is quickly becoming crowded with all manner of new hardware. In addition to the Oculus Rift which kickstarted the VR momentum, there’s the HTC Vive and Sony’s Playstation VR which are all launching this year. Well now it’s time to throw another hat into the ring.
A greasy, super-sized hat that may contain traces of the horse that didn’t too well at the Durban July race. Yes folks, McDonalds is making their own virtual reality headset dubbed Happy Goggles. Which is essentially a Happy Meal box that takes several design “influences” from Google Cardboard. No really, this is happening and it is real. Here’s a promo video as proof:
According to AdWeek, Happy Goggles will be hella exclusive for the initial launch. Fourteen branches in Sweden will sell around 3500 Happy Goggles, at a price of $4.10 each. Sweden is being used as the test market for the greasy VR, and if popular enough, it’ll expand to other markets. Much like Google Cardboard, Happy Goggles will work by allowing you to fold your box up into a face-friendly shape (and probably developed by IKEA), slide a smartphone in and download an app that happens to be a basic skiing game.
Look, I like McDonalds as much as I like being diagnosed with diarrhea, something that usually goes hand in hand with a Not-So-Happy Meal. Still, projects like this would most likely pull in children by the truckloads, and it’s a far cheaper alternative than dropping over R15 000 on the little buggers right now who are obsessed with the VR fad.
Plus all that leftover chip grease and the smell of horse meat should make the experience that much more immersive. Top that, Vive. Now to see if I can market Happy Beer Goggles.
Last Updated: March 1, 2016
Hammersteyn
March 1, 2016 at 14:06
Anonymous should hack the app, show the kids what they’ll look like if the keep eating Mcdoodoo
Pariah
March 1, 2016 at 14:09
O-O-O-O-OROS
Alien Emperor Trevor
March 1, 2016 at 14:06
Pro-tip: Fishbowl goggles work better than Beer goggles. Don’t ask.
Alien Emperor Trevor
March 1, 2016 at 14:08
“Look, I like McDonalds as much as I like being diagnosed with KFC Zinger Wings” fixed it for you.
The D
March 1, 2016 at 15:55
You shut your mouth. KFC Zinger Wings RAWK.
Alien Emperor Trevor
March 1, 2016 at 16:04
Is that the sound they make when exiting?
Alien Emperor Trevor
March 1, 2016 at 14:08
Well, McDonald’s is virtual food.
Pariah
March 1, 2016 at 14:08
XD
Hammersteyn
March 1, 2016 at 14:10
Makes sense, seeing how it only tastes good when I’m so drunk that I leave a coat of paint from my car on the side of the building as I drive through to order some
Alien Emperor Trevor
March 1, 2016 at 14:12
lol! If there was ever a sign that alcohol could be bad for you, it’s that it makes some fast foods taste good.
Pariah
March 1, 2016 at 14:08
D, jokes aside, I do love your writing. Much lolz 😀
The D
March 1, 2016 at 15:52
AaaaaaaaaaaaaaaawwwwwwwwwwwwwwwwwwwwwwwwHURK
AfricanTime
March 1, 2016 at 14:09
but the boerie double is good though , amirite??
Pariah
March 1, 2016 at 14:10
She takes 2?
Umar
March 1, 2016 at 14:10
That Mexican one was great, I believe. From what I’ve heard. Not like I eat this filth..once a week. Sies.
AfricanTime
March 1, 2016 at 14:11
well at the moment i get my lunch out of a 20ft container, i cant complain
Hammersteyn
March 1, 2016 at 14:13
Wait? How big?
AfricanTime
March 1, 2016 at 14:17
big enough for a couple of packets of spookies and a six pack of iron brew jive
Umar
March 1, 2016 at 14:19
LOL Man, the budget lunch of Spookies and Jive. Throw a Chocolina in there for dessert too.
AfricanTime
March 1, 2016 at 14:23
wonder bar for dessert, chomp if i want to treat myself
Umar
March 1, 2016 at 14:38
HAHAHAHAHAHA……..You know you’re having a good day when you got yourself a chomp.
Hammersteyn
March 1, 2016 at 14:19
Heh I remember Spookies
AfricanTime
March 1, 2016 at 14:23
i have it everyday.
Alien Emperor Trevor
March 1, 2016 at 14:14
Are you the Chomp hippo? O_o
Hammersteyn
March 1, 2016 at 14:11
Anything spice from their menu is almost passable because it burns the taste away
Umar
March 1, 2016 at 14:13
LOL So hot you can’t taste anything. perfect!
Alien Emperor Trevor
March 1, 2016 at 14:13
A friend told me the chocolate McFlurries are really nice.
Umar
March 1, 2016 at 14:14
Have you had that cup a cake before? Freaking delicious, is how my friend once described it.
Alien Emperor Trevor
March 1, 2016 at 14:15
No, my friend hasn’t tried that.
Hammersteyn
March 1, 2016 at 14:15
Did he come from a country where starvation is rife?
AfricanTime
March 1, 2016 at 14:15
my friend is lovin it … apparently…
Hammersteyn
March 1, 2016 at 14:18
So do cardiologists
Alien Emperor Trevor
March 1, 2016 at 14:10
What do you see if you eat a McDonalds burger while wearing McDonalds VR goggles? A King Steer burger?
Hammersteyn
March 1, 2016 at 14:14
VR app to be filled with subliminal messages! Does the happy meal come with a tin foil hat?
Alien Emperor Trevor
March 1, 2016 at 14:16
What could go wrong…
Hammersteyn
March 1, 2016 at 14:18
XD
Pariah
March 1, 2016 at 14:24
But first, let me take a selfie…
Mark Treloar
March 1, 2016 at 14:28
Am I the only one who feels sorry for the parents who will have to give up their phones to please their kids?
Pariah
March 1, 2016 at 14:30
If they’re buying McD’s for their kids, they’re probably trying to kill them already. I’m sure the phone won’t change that.
Darren Peach
March 1, 2016 at 14:37
I stopped eating McDonalds after the pink goo revelation.
Darren Peach
March 1, 2016 at 14:37
Me thinks a pair of VR goggles from McDonalds will be seriously high tech. Jeez, These guys are so evolved they don’t even use meat in their meat.
Darren Peach
March 1, 2016 at 14:46
http://time.com/3176714/pink-slime-meat-prices-bpi-beef/
miaau
March 1, 2016 at 14:49
Will it make the food taste better OR even seem to taste better?
Kromas untamed
March 1, 2016 at 16:29
And here I am sitting at Rocomamas thinking that I would never switch from them.
Oh wait … I still won’t. 🙂
Dane
March 2, 2016 at 10:29
Eating one of these might just be healthier than eating their actual food.