Naughty Dog apologises for using Assassin’s Creed artwork in Uncharted 4 trailer

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UCThief

Yesterday, Naughty Dog released their first real story trailer for the impending action blockbuster, Uncharted 4. It’s a lovely trailer of course, showcasing just how damned incredible the game is going to look on the PlayStation 4 when it’s out at the end of April.

Unfortunately, the trailer used some art that was stolen from Assassin’s Creed IV: Black. There’s something delicious about the fact that art, from a game about plunderers and pirates, was used in a trailer for a game about a professional art thief, but I digress. A Ubisoft staffer who worked on Black Flag noticed the pilfered artwork in the trailer.


It didn’t take long for Naughty Dog to pull their trailer, recut it to remove the offending artwork. They also issued this response, which is about the classiest thing they could do under the circumstances.

In our eagerness to get the story trailer out we made a regrettable mistake and didn’t thoroughly vet the art work used for an in game painting. We’ve already updated the trailer. We hold all artistry in high regard and take full responsibility for having allowed this to happen.

We want to sincerely apologize to everyone at Ubisoft, the Assassin’s Creed team, the original artist, and our fans.

On Twitter, Naughty Dog’s Neil Druckmann admitted the mistake.

Here’s the redone trailer, with the offending artwork removed.

Read  Assassin’s Creed and Watch Dogs definitely share the same universe, Origins confirms

Last Updated: February 25, 2016

Geoffrey Tim

Editor. I’m old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time – they were capable of being masterpieces. I’m here now, looking for more of those masterpieces.

  • Umar

    They messed up and apologized, end of story, but hooo boy, do you think gamers care? Nope, they’re out for ND blood. Turned into a shitfest on Gaf about race and all sorts of other shit. God, it’s depressing sometimes..

    • Hammersteyn

      At least they didn’t use PC graphics to demo their game…
      *Cough* Witcher 3 XBOX One

      • Umar

        Lol That was funny though. Eh, I’m so over this outrage culture….

        • Hammersteyn

          Same here, so they slipped up. This this in anyway affect the game? No? Okay then, what has the Drama Lama for us next ?

          • Umar

            Doom seems like it’ll be controversial game, maybe, in some way. I’m sure they’ll slip up somewhere a long the line lol

          • oVg

            Nolan North sounds like that guy that Nolan North played?

      • oVg

        Cough Watchdogs 2

        • Hammersteyn

          hehe

    • Alien Emperor Trevor

      THEY MUST DO THEIR RESEARCH, BRO!

    • Spy Master Tokashi

      screw this, they must burn #NaughtyDogsMustFall they stole art work, it is so racists against pirates…

  • Hammersteyn

    Pirating art work from a pirate game XD

    • Pieter Kruger

      LOL, the irony right? Actually get the impression that they crafted a piece of their world around that image…….

      • Marc O Polo

        Well there name is naughty dog… Makes sense they would piss the carpet every now and then

  • Melasco

    Good news is that there’s probably a new vacancy at ND…

    • oVg

      Doubt it, ND care for their own. That is why they make fantastic games. Remedy Studios is the same. Not those robots at Activision.

    • JWT-80

      Moenie so flippen positief wees nie! Kom ons drink eerder nog twee koffies!

  • oVg

    Still better than using a stock photo of the Tali reveal in Mass Effect 3 😛

    • TAAAALI!

      • Pariah

        All hail the Geth

        • HairyEwok

          Geth in the sea (refresh)

          • oVg

            lol

  • Ryanza

    Ok lets see.

    You have a game world that has been created and in this game world there is a framed picture of a different game hanging on the wall.

    I don’t see anything wrong with that. Who cares. Oh the people who hate Ass Creed and don’t want that shit in their Naughty Dog game. I’m sure Ubisoft was ready to sue #fuckUbisoft #fuckUplay #fuckDRM

    Don’t Support DRM. Cyberpunk 2077 is coming with a lot more references.

    • Ryanza

      • Ryanza

        better bring out the gimp.
        i think the gimp is sleeping.

        lol. run away. run away

        • oVg

          Ive started playing Witcher 3 again, because who can afford new games at R900, dam fine game, im hooked in once again. Still need to get to level 32 for the expansion packs.

          • I’m lv 41. Noob.

          • oVg

            Right, time to leave Kates brother and kill me some nekkers

          • Do you have the DLC?

          • oVg

            Ya, the next one is out next month.

    • oVg

      I bet the pic in Black Flag was bought from Getty Images but Ubisoft now own the royalties or some shit.

    • iusedtobe(a)regular

      I think its more Xbox gamers that went after ND than it was people who hate AC.

  • oVg

    GEEEEEEE WIZ, Is this an 8hour film or a game? Now I can see why Microsoft had to keep Tomb Raider away from us. Its going to be comparing chalk to cheese. Hopefully when TR finally comes out in December PS4 gamers will be over the honeymoon period of U4. But they will be playing Last Guardian instead lol.

    I see TR is $30 now, will it be $30 on the PS4?

    • Hammersteyn

      Probably, with all the DLC included. I mean if they want to sales to be double that of XBOX they sweeten the deal for making PS4 players wait a year

      • oVg

        Does not matter, Im over Lara, like many other lifetime loyal fans. Cant wait for Horizon Zero Dawn. Tomb Raider will get lost amongst all the holiday heavy hitters, AGAIN lol.

        • Hammersteyn

          Truth!

    • MONKEY.D LUFFY

      40$ at release date

  • HairyEwok

    Lol, they could have said that their inspiration for the environment in Uncharted 4 was heavily inspired by AC: Black Flag.

    • oVg

      Or its based in the Caribbean on the same Island 😛

      • HairyEwok

        I think they should say they used AC:BF as inspiration, that would blow up Ubi ego so much they would probably make another Black Flag game.

        • oVg

          Got to admit, Black Flag was fun as fcuk. Now if you let NG do the Narrative while Ubi create the sandbox… that would be like Marvel and DC coming together.

          • Not a bad idea except Ubi will milk the shit out of that game

          • MONKEY.D LUFFY

            Not anymore 😛

          • Keep dreaming

  • iusedtobe(a)regular

    If anything Ubisoft must feel honored that ND used the art work, seeing that they havent had a decent AC since Brotherhood, this could just be good for Black Flag because it is associated with Uncharted. I expect AC: Black Flag to be the top selling game next month 😉

  • It’s not their fault, they’ve been through a lot! http://i.imgur.com/ujDkuQK.gif

    • Pariah

      That’s effing funny. XD

    • oVg

      PTS D-DOG

      • Speaking of dogs, how you doing!? tehehehe

        • oVg

          Shut it pussy

          • Pariah

            #ShotsFired

    • Pariah

      OMNOMNAMNAMNAMNAM

      • oVg

        Its a trap

    • HairyEwok

      The cupcake war left a scar on the poor dog

    • MONKEY.D LUFFY

      Nightmare past memories LMAO

  • HOW IS THIS EVEN A THING!? It’s probably fucking shutter stock artwork!

    • oVg

      It was rushed, they admitted that, otherwise they could have just taking a screen grab of the actual in-game section that the photo is trying to depicted. They get excited at Naughty Dog because they love their creation.

      Wait untill you play the 60fps/1080p U2 and U3. Your eyes will be like that dog.

      • Agreed.

        • oVg

          Concurred

          • Shut your face! Just about to finish the first game. Flipping awesome.

          • oVg

            The jump from 1 to 2 makes the trilogy even more amazing. To see how games progressed from 2007-2009 is nutts

          • K1FF J1MB0B (sizzle edition)

            Agreed.. which did you prefer out of 2 and 3 though? Seems like majority of people say 2 but I honestly liked 3 more.

          • oVg

            3, dam, those set pieces blew me away and that sand. There were also more exploration pieces and not as much 3d space invaders AKA Gears of War.

            Just thinking about the horse chase and the foot chase AKA James Bond. As for the Arabian music from Lucas Sound Studios. 3 FTW.

          • K1FF J1MB0B (sizzle edition)

            Yes! 100% agree.

  • Only about 10 years too late, just about to finish the first game in the remastered collection. Loving it!

    • Alien Emperor Trevor

      So it’s the gaming equivalent of McDonalds?

  • Pieter Kruger

    “PONIES! DEFENSIVE FORMATION!!” ROFL!

  • MONKEY.D LUFFY

    It’s nice that ubi didn’t sue them..glad both companies are playing along with jokes & fun 😉

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