Official – Local Xbox 360 Price Cut

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Well isn’t this a nice suprise… I just received a press release from Microsoft announcing a local price cut for the Xbox 360.

The new RRP for the Arcade model is R1999 (R700 off), The Pro is now sitting at R2999 (R700 as well) and the Elite at R3999 (R600 off)….

I said earlier that breaking the R2000 bracket is a very important psychological mark and I am very happy to see Microsoft put their money where their mouth is.

With the Wii being overpriced since launch (compared to overseas) and the PS3 actually receiving a price increase this is a very brave move by Microsoft which will hopefully force the other players hands a bit.

Last Updated: March 10, 2008

Gavin Mannion

I for one welcome our future robotic overlords

  • PS3Fanboy

    A price cut is always good, or is it? Has Microsoft realised that the PS3 is catching up and because the hardware has nothing else to offer, a price cut is the only thing to help it compete. Old hardware and old games get price-cuts.

  • wow that really is an intelligent argument, I guess the PS3’s price tag going up must make it a more valuable console?

    have you ever heard the theory about more demand = less price?

  • LazySAGamer

    I highly doubt that anyone is going to be convinced that paying less for something makes it worse 😉

    It is also good to remember that the games on the 360 are still just as good (if not better) than the same games on the PS3

  • PS3Fanboy

    It’s all about the future, not the present.

    PS3 is selling more than Xbox and a price-cut is a clear sign that Microsoft is worried. Its got nothing to do with demand = less price.

    Games are equal at the moment, but in the future, Xbox 720 games will also be equal to PS3 games. And thats 2 brand new consoles versus Sony’s one.

  • darthdad

    I think it’s an excellent strategy. I’m sure there are many PS2 owners out there who have not upgraded to the PS3 just yet because of the price. No matter how loyal they are they will be able to get a next gen console for half of the PS3.
    To me it’s a no brainer.
    I also can’t see how Sony could compete with this just yet.

  • PS3Fanboy

    Just thinking about it, it is actually a good idea. Now people can buy 2 Xbox 360’s for the price of 1 PS3 therefore as soon as the RROD appears, you have a backup.

    Genius!

  • PS3 > XBOX 360

    Well here is an idea,

    Flog all old XBOX360 stock to the gamers who think they are getting a brilliant deal.

    Release a new XBOX360 (PS3 Edition) including Blu-Ray and everyone will need to upgrade again. But I am guessing everyone is going to say they don’t want Blu-Ray but deep down inside you know you do.

  • @ PS3Fanboy: *sigh* “Love is blind” I can only assume the same is true for Fanboi’s

  • doobiwan

    Ain’t that the truth 😉

    Funny thing PS3 fanboys – the exact same strategy work wonders for the PS3.

    And one day in the long distant future, if the PS3 ever wins a showdown with the 360 (yet to happen) then you can crow, until then, eat it. :p

  • doobiwan

    Doh, need food :blush:
    the same strategy work for the … PS2 …

  • abe

    As I wrote in the other thread, lets all remember that for the wonderful price of R2000 you are getting the Arcade or as I like to call it the Gimpedbox, it cant even play all avaible games. So I guess then you should actually get the Pro for R3000, but hey personaly I would much rather pay R1500 extra for a machine with wifi, bluray etc.

  • Kage

    Did not take too long for the Fanbois to come out.
    While Sony is bleeding to death due to bad console sales, Ms is able to drop the prices.
    Hope and pray that MS does not bring out a BR player console, what else will you have to cling to, your sixaxis remote? 😉

  • Kage

    @Abe
    What games are you not able to play on the Arade Version?

  • Nduimiso

    “Games are equal at the moment, but in the future, Xbox 720 games will also be equal to PS3 games. And thats 2 brand new consoles versus Sony’s one.”
    Haha, oh really where did this hypothesis come from? Do you enjoy being brainwashed?

  • abe

    Kage PS3’s are actually selling very well and especially so when compared to xbox’s during the equivalent life cycles, even with the steep price!
    As far as I know Bunrout paradise as well as Crackdown are gimped on the arcade due to no hdd!

  • LazySAGamer

    Burnout single player is perfect on the Arcade, it needs a HDD for multiplayer however.

    However the Arcade can play true 1080p games for R1999, it can also stream movies from your PC in HD and upscale DVD’s perfectly. I would hardly call it gimped and at it’s new price it is competing (financially) with the PS2.

    No competition. Honestly the PS3 is going to have to do something to compete. Oh and the vast majority of people really don’t care about Blu-Ray.. honestly..

    I want a stand alone Bu-Ray player and now that those are coming in around R2500 it makes more sense to get a Xbox 360 Premium and a Blu-Ray player for less than a PS3.

  • ManesanZA

    “PS3Fanboy said”
    “It’s all about the future, not the present.”
    Why? Ive been gaming in HD for 2.5 years, how long should we wait for Sony to get their act together?

    “PS3 is selling more than Xbox and a price-cut is a clear sign that Microsoft is worried. Its got nothing to do with demand = less price”
    No, a price decrease has been on the cards for a while. Incidentally, they didnt have to “gimp” the console by removng features to reduce the price. Infact from the core to arcade features were added.

    “Games are equal at the moment, but in the future, Xbox 720 games will also be equal to PS3 games. And thats 2 brand new consoles versus Sony’s one.”
    Im still scratching my head over that comment, please drag me down to retard-land and explain.

  • Darthdad

    @abe, “Bunrout paradise as well as Crackdown”
    LOL, there is something very wrong with that slip!

  • abe

    Lazy you have long known my views of the arcade, I think its a piece of crap, uno indeed!
    I hate this war. Im gonna go play my console of prefrence now and Im going to enjoy it too 😉

  • im a ps3 fanboy… but since ms is giving them away at 2 g’s il buy a second hand one for 1 g… just for the exclusives like bioshock 2 and gears 2

  • Fox1

    @Lazy- Wooooooo hoooooo! I told you so it’s coming. From Friday I have been raving this was coming! You just made my Monday 😀

    Mondays like these are good to come by.

    @PS3 Fanbois- Bwwwwwaaaaaahahahahahahahaha 😉

    And as for the Blue Ray thing, Ms could just release it as an add-on drive.

  • Darthdad

    @abe, I also agree about the war. And will now go and play my preferred console as well.

  • @fox… just go and look what a blu ray drive costs… do u realy think they will give one for MS? no… It will cost almost same as a ps3

    evilredzombie’s last blog post..Asta La Vista 3rd party

  • Messiah

    I think Monday’s should be renamed “FanBoy Mondays, Xbox 360 and PS3 Fanboys unite!!!!!” Mwaahahahahaha

  • Darthdad

    It’s the PS3 by the way.

  • Naudran

    This price drop doesn’t really touch me, I don’t need another XBox… can’t they rather just bring down the prices of the games with R 100? 😀 That would mean a hell-of-va lot more to me.

    I only need to buy the PS3 still… and that’s definitely not going to happen as long as the price is way up there.

  • Fox1

    @evilredzombie- I see you see the logic in this price cut. Yeah, I guess the Blue Ray Drive will be expensive.

  • ManesanZA

    Abe, why is the Arcade crap? From tomorrow its an excellent value option. At R1999 Id grab it. i dont really need a hard drive as downloading a 1GB demo is too damn expensive. What exactly is gimped on this console. Compared to the Wii you are getting exceptional value and I think this is the area were alot of casual gamers will look into.

  • jip.. will def buy a 360 fro 1 g

    evilredzombie’s last blog post..Asta La Vista 3rd party

  • doobiwan

    double lol at all the berieved fanboys.

    Oh abe don’t be a raving flaming tool again. The arcade is perfect for people who have no intention of connecting to Live, it can do absolutely everything the pro and elite can offline. EVERYTHING, so you can FUD right off. 😉

    And, should the urge grab you at a later stage to go online you can, with almost no issue unless you want to get DLC, then all you need to do is buy the harddrive, easy peezy, no issues.

    Unlike a 40Gb PS3 if you ever decide you want BC to say experiece MGS 1-3, well, you’re stuffed like a haggis ain’t you now.

  • Thomeval

    Amazing how this news has so many people interested (or furious), but are there really that many people that are affected by this? Those that want an Xbox probably already have one, and those that don’t (Wii, PS3 fans or console atheists) aren’t all that likely to change there minds. As Naudran said, I’d much rather see a drop in game prices than the main console.

    On a side note, I think this site needs more of these news posts. 30 posts in 3 hours is pretty damn impressive activity (if you count meaningless fanboy trolling as posts).

  • LazySAGamer

    @Thomeval, I will get on the phone with Microsoft and ask them to drop prices on a regular basis to keep the comments coming 🙂

    On a serious note, I am very suprised at the ‘anger’ that is coming from the PS3 side. This is good news for everyone in my humble opinion. The larger our gaming industry the better for us all…

    I am now really hoping for a PS3 price cut.

  • boredhousewife

    Also not sure why this should upset the fanbois – its called competition and its good for consumers. This will drive up the sales of the Xbox – which will prompt Sony to sell off a few assets to fund a pricecut – which will result in a broader installed base which allows for developers to bring out more games etc. So it should be something we all should celebrate rather than lament. If anything is lamentable it is that high launch price of the PS3 has allowed MS to sell at an inflated price for this long , 30 months into the life cycle of the PS2(the first to launch in the previous gen) all three consoles were priced below the USD 200 /EUR 200 RRP.

  • Fox1

    Just when Sony announced the PS3 price increase…

  • Lupus

    Yeah well Sony wants to try cover their losses. MS can keep it up for a while longer.

  • DarthPenguin

    @ Lupus…. MS have covered their losses… they been making profit since shortly after the launch of Halo3… it doesn’t matter if you didn’t like the game… it sold like hotcakes and sparked a huge increase in worldwide sales. MS are smiling at the moment.

  • SlippyMadFrog

    Look at all the PS3 fanbois doing damage control. This is hilarious!

    @evilredzombie
    Props to you for not acting like all the other kicking and screaming PS3 fanbois. If the PS3 cost R2000, I’ll be all over it.

  • bokka1

    I can’t believe that there are actually people posting here that sees this as a bad thing. If you don’t like the console don’t buy it, but don’t criticise a company if they lower the price of their products. I think the only time you can start criticising is when they increase their prices or sell their products at exorbitant prices.

  • abe

    Bleh!
    Think im just gonna sell all my worldly posestions and move to nepal!

  • Milesh Bhana

    I’m tempted to agree slightly with the PS3 fanbois.

    Agreed, MS is doing well, the 360 is profitable and the fact that they’re dropping the price means that they’ve managed to get the manufacturing process sorted nicely. Afaik PS3 is still making a loss, so despite beating 360 this month, not enough units yet, GT5 and MGS4 will change that like Halo did for MS.

    Anyway, my guess, MS could have dropped the price earlier but enjoyed the profits, this price drop is a reaction to the “death of HD-DVD” news.

    But hey, getting an xbox for slightly more than a PS2 is awesome news. In SA, the Core Group are a bunch of idiots, they just launch the DS for R1899! And the games are [email protected] expensive too. (Same price as PSP).

  • Milesh Bhana

    “Games are equal at the moment, but in the future, Xbox 720 games will also be equal to PS3 games. And thats 2 brand new consoles versus Sony’s one.”

    Please send me the stuff you’re smoking, looks like it’s the good stuff, been stuggling to find decent drugs here.

  • Kage

    LOL!

    The PS3 fanbois are quaking!
    Just accept that you are now able to buy the console that you actually want and play the games that you have been drooling after – GOW, Bioshock & Mass Effect!
    Put a dust cover on your big black toaster and enjoy the wonders of the 360!

  • Codemonkey

    HAHA Milesh, that’s Brilliant. These PS3 Fan boys are just flaming cause they need to make themselves feel better for the Huge amount of money they spent buying the console. This plus the fact that a lot of ps3 game reviews have gotten worse reviews than their xbox 360 counterparts (assassin’s creed and skate to name a few- source: NAG).

    PS3 Fan boys: Stop crying and except the fact that the ps3 is currently a sub par console for the price you are paying. Currently there is NO reason whatsoever to get a ps3 (except BLU ray if that is important to you). Once the PS3 has a significant price drop I will definitely buy it, I have nothing against it. I just think that at this price anyone who buys a ps3 is a sucker. And the R4400 non BC version ps3 is not even an option and is a cowardly attempt by sony to sell more ps3 games.

  • Oh bugger it, no one reads long comments anyway 😉

    doobiwan’s last blog post..Ranting in my armchair: The 360 Price Cut & Why the Arcade wins

  • Burns ZA

    Hold on here, what were all the PS3 boys saying when Sony had their massive price cut a couple of months ago? IIRC that was a direct result of woeful sales worldwide. Microsoft are making money, this is just going to spur an increase in sales of the console and generate even more interest in the 360. Generally with any electronic device that sells well, price cuts are a natural part of the products life cycle. Once projections are on target and investors happy, the second wave of marketing comes into play with the same product available for cheaper and thereby enticing more customers who provide the cherry or icing on the cake.

  • Kage

    @ Doobiwan

    Its a conspiracy – my work filters allow Lazygamer but not your blog – can you post it in ADSL forums please.

  • Fox1

    The PS3 won’t drop below R2000 as long the PS2 is available.

  • darthdad

    Good to see a fair and balanced response from all the Xbox fanboys. Don’t fall over each other in the process though.:)

  • Fox1

    @doobiwan- I read your blog.

    Here’s a a point to consider: What about future price cuts? Where will that leave the PS3? It will happen as chips get smaller 😉

  • Kage

    Thanks for the post Doobiwan. 🙂

    The major reasos I believe MS made the price cuts:
    1. Loss of HD DVD.
    2. Casual Gamer Market i.e. Wii market
    3. The PS2 Market – the hordes of fresh next-gen meat.
    4. Release of Multiplatform titles such as GTA IV & DMC IV.

  • Eltopo

    I’ve still got a ps2 and no next gen consoles yet.
    But will get the xbox as soon as i see the price cut in a store.

    Yes Mate!!!

  • Eltopo, it takes affect as of Friday, so you don’t have to wait long 😉

    doobiwan’s last blog post..Ranting in my armchair: The 360 Price Cut & Why the Arcade wins

  • PS3Fanboy

    Raises bat for 50 comments

  • Bio

    South African’s are really STUPID, I’ve heard that a few of them think the PS3 is better because it was released later. People there are technologically impaired, and I really hope the few smart ones get out of that country because it will crash and burn! Before judging a product look at its specs. PS don’t tell me the PS3 is better because it has blueray or cell processors because newsflash the GPU and CPU on the PS3 doesn’t work so well together thats why GTA IV got assraped on PS3. Plus the ATI card in 360 supports DX10 I checked with MS,GT,ATI and EPIC. Now I won’t be awaiting a stupid fanboy’s comment who like Chinese plastic profucts and get too horny over them to think logic, you got served!

  • LazySAGamer

    Possibly the stupidest comment ever… Well done..

  • Messiah

    I could not agree with you more. Well done Bio.

    Lazy, I think we should add a hall of fame on the site for stupid comments 🙂

    This one gets my vote.

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