Xbomb: The Xbox One isn’t big in Japan

2 min read


We showed you pictures from the Xbox One launch in Japan – and from those, using the keen detective skills we’ve honed from years of playing Sherlock Holmes games, ascertained that the Xbox One was going to do rather poorly in the land of the rising sun. We had no idea it would be this bad. According to Japan’s Famitsu, the Xbox One has had a bit of a disastrous launch week.

When the original Xbox was released in Nippon, the thing did… just ok, selling 123 thousand units in its launch week. The Xbox 360, which we all know was a bit of a disaster there, sold 63 thousand units in its first week of retail availability.

The Xbox One? Just 23 thousand units sold in its 4 days of availability making up its launch week. That makes it the worst Xbox Japanese Xbox launch in the brand’s history. It’s actually more than I was expecting, given the low turnout – but it’s a dire situation, and Microsoft’s position in the country has just gone from bad to worse with every successive generation.

The PlayStation 4 and Wii U sold through 322 thousand and 308 thousand units respectively in their launch weeks – each of which managed those numbers in two days; half the time it took the Xbox One to hit 23 thousand.

Read  Xbox and PlayStation Black Friday sales offer great discounts on great games

As far as games go; nearly everybody in Japan who owns an Xbox One owns Titanfall, with  22, 416 copies of that game sold. It was, however, bundled – so that’s not surprising.

The Xbox One has yet to launch in a number if markets, including our own. The thing will be available here on 23 September.

Last Updated: September 10, 2014

Geoffrey Tim

Editor. I’m old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time – they were capable of being masterpieces. I’m here now, looking for more of those masterpieces.

  • Xcalibersa

    Damn you, that songs in my head

    • I instantly went to this one

      • Admiral Chief Assassin

        Agneesiesman Gavin

      • Skyblue

        The real deal and you’re old enough to know better…

  • Ryanza

    So PS 4 outsold Xbox One 7-1 for launch week sales in Japan.

    Is there any country on this planet where the Xbox One is selling more than the PS4?

    Oh Microsoft. If you just created a damn good offline console with nice online features, it would have been a different story. But no you wanted DRM and no second-hand market and now no1 wants you.

    • Ryanza

      Shit got that wrong. more like 14-1

    • Sk3tz0

      Pieter Kruger wants Xbone

  • Kromas of City17

    Xbone has no freaky jap games. I see your problem right there.

    Also that penis joystick thing is a PS device I think.

    • Xcalibersa

      Oh that VR girl

  • Hammersteyn

    “The thing will be available here on 23 September” not sure if you are calling it that on purpose

    • The Adventures of JJ

      or happy accident?

  • Admiral Chief Assassin
    • Hammersteyn


    • WINNER

    • Skyblue

      Pure EPIC bud, nice!

  • Hondsepop


    • Hammersteyn

      Any night apparently 😛

  • Anon A Mouse

    If 23K consoles where sold and Titanfall was bundled with the console, why is there a discrepancy in the number of Titanfall games and consoles sold then?

    • Hondsepop

      Because, Japan.

    • WarframedSquirrel

      Because the others are using the Xbone to watch Anime?

    • Jim Lenoir (Banana Jim)

      Because the others thought they were buying a 1980s VCR.

      • They others *hoped? 🙂

        • Jim Lenoir (Banana Jim)

          Imagine the shock and horror – You have you dad’s old anime VHS tapes. You go to the store and see an american product that looks like a massive VCR. Your heart fills with joy because finally you can watch Akira on tape…. you buy this XBORO VCR, take it home, and when you open it… you realise… you just got BONED!!!

      • Anon A Mouse

        BETAMAX FTW!!!!

        • CaptainNemo42

          Betamax was Sony made, so that’s an even bigger insult for the VCR.

    • There were other bundles – but the titanfall one was obviously the more popular.

      • Anon A Mouse

        Oh ok, I thought it was a Titanfall or bust kind of deal.

  • OVGrounded new game+++

    NO SHIT.

    Even after Blue Dragon and lost odyssey turned the Xbox 360 into the RPG console of choice while the PS3 still had its finger up its ass they still boycotted the console in the nationalistic proud country.

    Go figure.

  • Jim Lenoir (Banana Jim)

    I wonder how many units Microsoft shipped to Japan and whether whatever is left over will be lumped under the Chinese deal.

  • Anon A Mouse

    How are the consoles doing in China? Have they been released in China?

    • Jim Lenoir (Banana Jim)

      What I’ve read so far, not yet, but they’re planning on shipping an initial 100 000 units. http://games.qq.com/a/20140415/016444.htm

      • HvR

        So only for the most equal of comrades.

  • Alien Emperor Trevor

    They’ve replaced the RROD with the Rising Sun of Death?

    • Jim Lenoir (Banana Jim)


  • DrKiller

    If you compare it to other numbers then it doesn’t seem a lot….. But 23000 units sold on one day is not bad in my opinion….. Yeah sure you measure this in “millions”, but its still alot 😛

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