Dave Karraker is the PR guy for Sony America so I think everyone can feel sorry for him as he must have the hardest job in the gaming industry at the moment.
However sympathy only goes so far… When asked why the PS3 is not getting the consumers excited he has the following…
I think a lot of this goes back to the proliferation of the Internet, where a very vocal minority can make a lot of noise and potentially alter perceptions of the masses, whether they are accurate or not. A lot of this, naturally, is driven by the media who seem focused on taking swipes at us lately
So in normal speak… There are just to many people out there and not all of them are falling for our marketing hype… Maybe they didn’t want to work extra hours or get a second job Dave…
Hint for the future, don’t complain about the internet in an interview that is being published on the internet about a piece of hardware that is meant to be used to connect to the internet.
Source: The Toughest Job in Video Games: Sony PR | PS3 News | GamePro.com
Last Updated: May 23, 2007
Miktar
May 23, 2007 at 12:05
Karraker has also said that “true gamers want the PS3”, which I thought was a rather laughable way of spinning your product – the same product that “is not a gaming console” according to Sony.
True gamers don’t want a console that can sing, dance and make tea while downloading the new Harry Potter – true gamers want a console that can play frakking games.
I think Sony needs to fire all their PR people already.
Bluecollar
May 23, 2007 at 12:33
In other words, Dave Karraker blames you!
qDot
May 23, 2007 at 12:55
sounds more like, ‘the dog at my lunch’,
basically he attributes the low sales to the fact that he cannot control the medium. should he not rather use the medium to communicate the correct message to the millions of potential ps3 buyers?
Ruslan
May 24, 2007 at 07:42
Can I sue him for false accusations?
/wonders where Doobiwan is.
LazySAGamer
May 24, 2007 at 09:07
lol I am not sure we would win a court case, he has a point. The internet has spread all the details about the PS3 around, good and bad…
If he they just lowered the price instead of increasing it sales would pick up I am sure 🙂
doobiwan
May 24, 2007 at 17:24
heh heh. I’ve got nothing to add, you can’t fit more than two of your own feet in your mouth. Lazy, your final paragraph beautifully summarizes the way I feel 😀