There are a bunch of really cool peripherals and accessories out there. With so many companies to choose from, you’d think that they would be fighting over all our money. Apparently, Razer doesn’t need to keep fighting – they already have loads.
Thanks to a leaked internal memo, Razer has reached the $1 billion valuation mark:
We’re already one of the billion dollar unicorns in the tech start-up world and now, we’ve got more resources than ever to allow us to focus on designing and developing the best experiences for gamers worldwide.
According to the memo, this won’t mean that Razer rests on its laurels, but rather that they push even harder to ensure that the brand continues to grow. Thanks to partnerships with Tencent and the upcoming launch of their new wearable, the Nabu, they are hoping to break into new markets. They already have a large market share, with the memo stating that there are 10 million users of its software with 2 million logged on daily. I guess a lot of people have released the Kraken.
It’s always nice to hear about gaming companies doing well. Hopefully this means more investment in new toys, a wider range of products (including those that are priced for people who don’t earn their weight in gold) and more eSports sponsorships. All in all, it’s a nice thing to hear and hopefully will mean more good things are coming soon.
I’m curious how this would compare with other companies out there. Other companies offer other excellent products, but how are they faring commercially? Did you think Razer was this big, or was your money on a different bunch?
Last Updated: October 17, 2014
Michael Matusowsky
October 17, 2014 at 19:36
Makes me wonder how big SteelSeries are tbh.
Ceyber, Hans
October 17, 2014 at 22:41
At the end of the day it’s all up to user preference, ergonomics etc.
IMO SteelSeries make some really good headphones and I prefer their overall build quality.
That being said, Razer is far ahead of the pack as they’ve crafted and marketed their brand well. Like really well. Like they have a mouse called frikkin’ DeathAdder well.
Skyblue
October 18, 2014 at 12:42
Hehe. I was a loyal Razer customer since the original Boomslang until about a year ago. You are correct though, their offering is very good.
Michael Matusowsky
October 18, 2014 at 13:56
That’s not what I meant. I meant I want to know what SteelSeries as a company is valued at :P.
Ceyber, Hans
October 19, 2014 at 10:14
Yeah ,just had to put in my two-cents 🙂
IIRC value is nowhere near Razer… $150 000 000 last time I checked (tried looking it up now but can’t find anything)
ReaperOfSquirrels
October 19, 2014 at 09:05
I guess I sorta helped them get there with my Razer Molten mouse which I bought at rAge about 4 years ago 😛
But that’s still pretty awesome for Razer
Bad4Good
October 19, 2014 at 14:40
5 Mice, 4 Mouse mats, 3 keyboards and a pair of headphones. Razer Rocks.
Rags
October 20, 2014 at 08:53
I guess since my Logitech mouse is still alive and kicking after 12 years they are not as profitable 😛