Subscription service are becoming a little more common in the industry today, Sure we’ve had console specific ones like PS Plus and Games with Gold for a while now, but EA’s entry into “gaming as a service” has brought up a few questions. Will this be the new direction of the industry? Will games ownership become a thing of the past? But, most importantly, will anyone else follow in EA’s footsteps.
Maybe, given some time. Right now though, Activision is pretty much fine with the way they conduct their business and see no reason to introduce their own subscription service. Activision CEO Eric Hirshberg explained that the current slate the company has is working, with new franchises having huge potential in the future.
“As you know, we have a very focused strategy as a company, and we tend to focus our resources and our people on the biggest and best creative and commercial opportunities. And right now, I think we have our strongest slate ever and we’re broadening that slate, so we have a lot to focus on and a lot to make sure we get right in the coming months to keep our tentpole franchises driving and establishing new ones as well. And we think everything we’re working on has huge potential.”
That doesn’t mean a subscription service is off the table for good though. Activision is constantly evaluating the current business landscape, and if a subscription service makes sense in the future you can bet that they’ll go for it. It just doesn’t seem to make sense right now.
“And once those models are proven, we’ll pursue them if we think it makes sense for our players and for our business.”
Considering EA Access makes some sense considering all the annual releases EA pumps out, one would assume Activision to be the next publisher to adopt such a model. It could still happen, just not anytime soon.
Last Updated: August 6, 2014
HvR - Still dislikes Random.or
August 6, 2014 at 13:08
I like my PS+ service very much. But one thing that makes me very nervous when publishers start doing it is that you effectively pre-order all games now; so it will give publishers even less incentive to make proper working games as they already have your money before release.
HvR - Still dislikes Random.or
August 6, 2014 at 13:08
I like my PS+ service very much. But one thing that makes me very nervous when publishers start doing it is that you effectively pre-order all games now; so it will give publishers even less incentive to make proper working games as they already have your money before release.
Alien Emperor Trevor
August 6, 2014 at 13:13
You don’t drive tentpoles into slate, that’s just silly. Firstly, it’s pretty hard to smash through, and even then it fractures the slate & the tentpoles fall down. Also, what does camping have to do with gaming?
Ragnar The Vengeful
August 6, 2014 at 13:35
Have you never played Battlefield? Some people think that camping is the only way to play.
Alien Emperor Trevor
August 6, 2014 at 13:49
Play online? With other people? Are you MAD?
Ragnar The Vengeful
August 6, 2014 at 14:22
No man’s sky is going to be awesome in this regard. Everyone plays in the same universe but you may never meet any other human player in-game. Multi-single player FTW!
DrKiller
August 6, 2014 at 15:41
No man’s “CLOUD”….
Come on dude… really now
Mossel
August 6, 2014 at 14:03
It is quite irritating…BUT then you get to hunt down the little shit, rip out his oesophagus and tea bag him. Not a better feeling in the world.
Admiral Chief Dovahkiin
August 6, 2014 at 14:06
Interesting, you define teabagging the best feeling in the world?
Hmmm…
😉
Mossel
August 6, 2014 at 15:14
It’s the battlecry of the 21st century! What better way to demand respect from 12year olds than to place warm nuts on their forehead?
Admiral Chief Dovahkiin
August 6, 2014 at 15:28
I can think of far more pleasurable things to do 😛
Mark Treloar
August 7, 2014 at 07:14
Yeah, because what 12 years olds need is role models with less maturity than them teaching them how to earn respect.
Hammersteyn
August 6, 2014 at 15:23
I do, the couple of times I did.
Alien Emperor Trevor
August 6, 2014 at 13:13
You don’t drive tentpoles into slate, that’s just silly. Firstly, it’s pretty hard to smash through, and even then it fractures the slate & the tentpoles fall down. Also, what does camping have to do with gaming?
Ragnar The Vengeful
August 6, 2014 at 13:35
Have you never played Battlefield? Some people think that camping is the only way to play.
Alien Emperor Trevor
August 6, 2014 at 13:49
Play online? With other people? Are you MAD?
Ragnar The Vengeful
August 6, 2014 at 14:22
No man’s sky is going to be awesome in this regard. Everyone plays in the same universe but you may never meet any other human player in-game. Multi-single player FTW!
DrKiller
August 6, 2014 at 15:41
No man’s “CLOUD”….
Come on dude… really now
Mossel
August 6, 2014 at 14:03
It is quite irritating…BUT then you get to hunt down the little shit, rip out his oesophagus and tea bag him. Not a better feeling in the world.
Admiral Chief Dovahkiin
August 6, 2014 at 14:06
Interesting, you define teabagging the best feeling in the world?
Hmmm…
😉
Mossel
August 6, 2014 at 15:14
It’s the battlecry of the 21st century! What better way to demand respect from 12year olds than to place warm nuts on their forehead?
Admiral Chief Dovahkiin
August 6, 2014 at 15:28
I can think of far more pleasurable things to do 😛
Mark Treloar
August 7, 2014 at 07:14
Yeah, because what 12 years olds need is role models with less maturity than them teaching them how to earn respect.
Hammersteyn
August 6, 2014 at 15:23
I do, the couple of times I did.
Ryanza
August 6, 2014 at 13:30
I like to buy disc based games where DRM doesn’t take the value of that disc away.
I don’t buy DLC.
I don’t buy season passes.
I won’t buy subscription services.
I’ll only buy Gold or PSN+ to play mulitiplayer, which shouldn’t be a requirement.
CD Projekt RED has brought value to disc based games and don’t take that value off the disc. So I will be buying their games.
Praise Lord GabeN
August 6, 2014 at 14:38
“I’ll only buy Gold or PSN+ to play mulitiplayer, which shouldn’t be a requirement.”
Where’s your convictions? Say NO! to that shit.
Ryanza
August 6, 2014 at 14:45
If I want to play some mulitiplayer I am forced to use Gold or PSN+,
Like when I play a PC game I am forced to use Steam, Origin, Uplay.
Admiral Chief Dovahkiin
August 6, 2014 at 14:48
Except that they are free…
Ryanza
August 6, 2014 at 14:50
But they rob the value from your disc based games. So thieves.
Admiral Chief Dovahkiin
August 6, 2014 at 15:18
Steam adds value to my games, so no.
Ryanza
August 6, 2014 at 15:25
adds lol. The game on the disc in the box is the product. Once Steam gets involved what happens to the product. The product has no value and you can just throw it away. So adds value to the product, no way.
Admiral Chief Dovahkiin
August 6, 2014 at 15:27
Show us where the nasty drm touched you
Ryanza
August 6, 2014 at 15:30
Ah. So I’m the problem for pointing out the problems. Added value I guess.
Admiral Chief Dovahkiin
August 6, 2014 at 15:34
You seem to keep forgetting that it is free. And I’m only referring to Steam here. Uplay and Origin can go suck eggs. How is that sub working out for you? The sub is actually worse. But I get that you have the ‘don’t support DRM’ thing going on, so you have to defend your stance
Ryanza
August 6, 2014 at 15:56
i give up
Steam has shown that drm works and products like origin and uplay will succeed. Xbox One would have been the better console with it’s drm.
the value that drm brings to the table is undeniable. The digital age where digital music, digital movies, digital games, digital watches, digital cars, ect, will be the saving grace that this planet needs. Corporations are not the evil they are portrayed to be and having a corporate middleman to watch over all, is there to make sure everything runs perfectly.
Who can deny drm after Steam. I sure can’t.
Happy gaming.
Ryanza
August 6, 2014 at 16:08
oh yes. to stay on topic. Activision and Ubisoft and all other publishes should create a subscription service just like EA. For as little as $5 a month you have access to a whole library of games. Who needs to buy games anymore. Gamers love to play games and now for only $5 a month you can play a lot of games. my internet service provider is going to love this.
These services are going to be amazing.
I’m out.
Ryanza
August 6, 2014 at 14:52
and just to add, it’s not free. If Steam, Origin, Uplay is on the disc, then guess what you paid for it.
DrKiller
August 6, 2014 at 15:44
But duuuuuude discs are so much effort… Also the day 1 8GB patches doesn’t really help when you have the discs 🙂
Ryanza
August 6, 2014 at 16:21
you right. the days when games were released when they were finished and checked for bugs were to much effort. now with steam origin uplay xbox live psn, games don’t have to be delayed anymore. games can be released on time and finished later.
Ryanza
August 6, 2014 at 13:30
I like to buy disc based games where DRM doesn’t take the value of that disc away.
I don’t buy DLC.
I don’t buy season passes.
I won’t buy subscription services.
I’ll only buy Gold or PSN+ to play mulitiplayer, which shouldn’t be a requirement.
CD Projekt RED has brought value to disc based games and don’t take that value off the disc. So I will be buying their games.
Praise Lord GabeN
August 6, 2014 at 14:38
“I’ll only buy Gold or PSN+ to play mulitiplayer, which shouldn’t be a requirement.”
Where’s your convictions? Say NO! to that shit.
Ryanza
August 6, 2014 at 14:45
If I want to play some mulitiplayer I am forced to use Gold or PSN+,
Like when I play a PC game I am forced to use Steam, Origin, Uplay.
Admiral Chief Dovahkiin
August 6, 2014 at 14:48
Except that they are free…
Ryanza
August 6, 2014 at 14:50
But they rob the value from your disc based games. So thieves.
Admiral Chief Dovahkiin
August 6, 2014 at 15:18
Steam adds value to my games, so no.
Ryanza
August 6, 2014 at 15:25
adds lol. The game on the disc in the box is the product. Once Steam gets involved what happens to the product. The product has no value and you can just throw it away. So adds value to the product, no way.
Admiral Chief Dovahkiin
August 6, 2014 at 15:27
Show us where the nasty drm touched you
Ryanza
August 6, 2014 at 15:30
Ah. So I’m the problem for pointing out the problems. Added value I guess.
Admiral Chief Dovahkiin
August 6, 2014 at 15:34
You seem to keep forgetting that it is free. And I’m only referring to Steam here. Uplay and Origin can go suck eggs. How is that sub working out for you? The sub is actually worse. But I get that you have the ‘don’t support DRM’ thing going on, so you have to defend your stance
Ryanza
August 6, 2014 at 15:56
i give up
Steam has shown that drm works and products like origin and uplay will succeed. Xbox One would have been the better console with it’s drm.
the value that drm brings to the table is undeniable. The digital age where digital music, digital movies, digital games, digital watches, digital cars, ect, will be the saving grace that this planet needs. Corporations are not the evil they are portrayed to be and having a corporate middleman to watch over all, is there to make sure everything runs perfectly.
Who can deny drm after Steam. I sure can’t.
Happy gaming.
Ryanza
August 6, 2014 at 16:08
oh yes. to stay on topic. Activision and Ubisoft and all other publishes should create a subscription service just like EA. For as little as $5 a month you have access to a whole library of games. Who needs to buy games anymore. Gamers love to play games and now for only $5 a month you can play a lot of games. my internet service provider is going to love this.
These services are going to be amazing.
I’m out.
Ryanza
August 6, 2014 at 14:52
and just to add, it’s not free. If Steam, Origin, Uplay is on the disc, then guess what you paid for it.
DrKiller
August 6, 2014 at 15:44
But duuuuuude discs are so much effort… Also the day 1 8GB patches doesn’t really help when you have the discs 🙂
Ryanza
August 6, 2014 at 16:21
you right. the days when games were released when they were finished and checked for bugs were to much effort. now with steam origin uplay xbox live psn, games don’t have to be delayed anymore. games can be released on time and finished later.
Admiral Chief Dovahkiin
August 6, 2014 at 13:35
Man, his face just belts out “untrustworthy”
HvR - Still dislikes Random.or
August 6, 2014 at 13:43
Jip. Beady black eyes, capped teeth. Probably wears very shiny black shoes.
Hammersteyn
August 6, 2014 at 15:22
Not the type of face you would buy a car from
Admiral Chief Dovahkiin
August 6, 2014 at 13:35
Man, his face just belts out “untrustworthy”
HvR - Still dislikes Random.or
August 6, 2014 at 13:43
Jip. Beady black eyes, capped teeth. Probably wears very shiny black shoes.
Hammersteyn
August 6, 2014 at 15:22
Not the type of face you would buy a car from
Admiral Chief Dovahkiin
August 6, 2014 at 13:44
http://d3dsacqprgcsqh.cloudfront.net/photo/aXEZ2RP_460s_v2.jpg
Ryanza
August 6, 2014 at 13:52
Corporate greed. Take the reasons why people buy and support video games and then charge them pay for it.
Jim Lenoir (Banana Jim)
August 6, 2014 at 14:27
The Greed! The Greed happened! And we can all blame Bethesda and their fucking horse armour. :/ (fuckers)
Hammersteyn
August 6, 2014 at 15:22
I blame the fuckers who buys this shit. I’d like to believe the RROD was their penance
Sir Rants A Lot Llew
August 6, 2014 at 14:27
*sigh* that’s just depressing
Praise Lord GabeN
August 6, 2014 at 14:36
Left -> PC
Right -> Console
Seems accurate.
DrKiller
August 6, 2014 at 15:45
Speaking of UT2004… Who wants to play this?
Admiral Chief Dovahkiin
August 6, 2014 at 13:44
http://d3dsacqprgcsqh.cloudfront.net/photo/aXEZ2RP_460s_v2.jpg
Ryanza
August 6, 2014 at 13:52
Corporate greed. Take the reasons why people buy and support video games and then charge them pay for it.
Jim Lenoir (Banana Jim)
August 6, 2014 at 14:27
The Greed! The Greed happened! And we can all blame Bethesda and their fucking horse armour. :/ (fuckers)
Hammersteyn
August 6, 2014 at 15:22
I blame the fuckers who buys this shit. I’d like to believe the RROD was their penance
Sir Rants A Lot Llew
August 6, 2014 at 14:27
*sigh* that’s just depressing
Praise Lord GabeN
August 6, 2014 at 14:36
Left -> PC
Right -> Console
Seems accurate.
DrKiller
August 6, 2014 at 15:45
Speaking of UT2004… Who wants to play this?
Hammersteyn
August 6, 2014 at 15:21
Ubisoft and Take Two will follow suit if this is viable
Hammersteyn
August 6, 2014 at 15:21
Ubisoft and Take Two will follow suit if this is viable
Arvi
December 16, 2014 at 10:37
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