Of course PETA’s moaning about Assassin’s Creed 4

2 min read


Those delightfully deluded people from PETA, the People for the Ethical Treatment of Animals, have attacked videogames on numerous occasion, for what they say is the glorifying of violence against animals in video games. Hell, they’ve even attacked Mario, for all that turtle stomping. the latest game to get their faux-fur lined panties in a twist is Assassin’s Creed 4, which allows you to plunder the sea’s bounty – and do a spot of whaling.

“Whaling,” says PETA “that is, shooting whales with harpoons and leaving them to struggle for an hour or more before they die or are hacked apart while they are still alive—may seem like something out of the history books, but this bloody industry still goes on today in the face of international condemnation, and it’s disgraceful for any game to glorify it.


PETA encourages video game companies to create games that celebrate animals—not games that promote hurting and killing them.”

Yes, there’s nothing cool about actual whaling; it’s cruel – and no longer used for essential things like lighting lamps. Modern whaling exists primarily to provide food, and frankly, there are better sources of protein (isn’t that right, Darryn?).

I think it’s patently ridiculous, to be honest – though I’m sure  all this noise is just pure publicity, keeping the PETA name in people’s minds. Killing digital animals is not real, and does nothing to glorify or encourage real-life animal violence. Besides, it’s not like you’re going go whaling in Assassin’s Creed 4, then decide to jump in the whaling vessel you keep in your back yard and hunt you some whales.

It also detracts from the real life cruelty and inhumane treatment of animals that aren’t a collection of pixels. If PETA’s moaning about killing virtual animals in a game that’s not even out yet, is it safe to just go ahead and assume all the real ones are doing just fine?

Ubisoft, tongue firmly in cheek, has responded to PETA’s statement.

“History is our playground in Assassin’s Creed. Assassin’s Creed 4: Black Flag is a work of fiction that depicts the real events during the golden era of pirates. We do not condone illegal whaling, just as we don’t condone a pirate lifestyle of poor hygiene, plundering, hijacking ships, and over-the legal-limit drunken debauchery.”

Last Updated: March 7, 2013

Geoffrey Tim

Editor. I'm old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time - they were capable of being masterpieces. I'm here now, looking for more of those masterpieces.

  • Deon Steyn

    Don’t let Peta play Far Cry 3.

  • I have never seen a gamer play a game and feel like going out for a spot of whaling. Now baby seal clubbing is a totally different but we talking about whaling now. 🙂

    • Skyblue

      Warranty void if seal is broken…

  • JHN

    fake whales have feelings too

    • Trevor Davies

      but they taste delicious!

      • Banana Jim

        They taste like GRYPHONS and Dragons!!

        • Sir Rants-a-Lot Llew

          And pixies dipped in unicorn poop!

          • Banana Jim

            mmmm… unicorn poop! It’s all soft and pasty, but it melts in your mouth!

          • Admiral Chief Erwin


          • Sir Rants-a-Lot Llew

            You should try it Erwin. It’s amazing!

            CC @JimLenoir:disqus

      • JayDiCee

        in the latest news, traces of gorgon, cyclops, unicorn, dragon, gryphon and kraken meat have been discovered in south african meat produce… And you thought horses and whales were something to write home about

  • Sir Captain Rincethis

    Oh, I, oh… I, well, this is embarrassing… I just had this urge you see… I mean, it could have been the book Moby Dick, but I read that at school. Granted, the school’s fish tank suddenly had an infestation of tooth picks, all neatly placed perfectly through the goldfish, but that was then. The whale blubber I am doing my best to chew on CAN’T be related to this game, can it? #petaneedanswers

  • Banana Jim

    Listen, I’m a greenie, but I really think Peta needs to take a deep breath and realise what every toddler and tween come to understand: there’s a difference between reality and fiction. Similarly to violence against humans and aliens in games –> hunting an animal in a game does not mean you condone hunting in real life. I might hunt a tiger in a game like Far Cry 3, but in real life, I actually feel extreme anguish and guilt for accidentally stepping on my cat’s tail.

    PETA… seriously now. You have a crucial message to deliver to the masses, but in acting like a bunch of dicks, it not only lessens your message but it also destroys your credibility.

    • The Bearded Dutchman

      I disagree. I’ve felt terrible since I launched my first nuke in Red Alert 2 not to mention my first Anthrax missile in C and C Generals 2. But what I feel the worst about is those poor little worms that died while playing Worms Armageddon. By the way, a different species of cuddly monkey goes extinct every time you step on a cockroach in Half life.

      • Banana Jim

        LOL! Have an upvote!

        Every prostitute driven over in GTA3 has had a butterfly effect on the likelihood of a species going extinct in real life… :0 Chaos theory is a bitch! 😀

    • :-P

      I ? whales

      • The Bearded Dutchman

        A seal walks into a ?

        • OVG


    • Weanerdog

      You used Peta and credibility in the same sentance.

      • Banana Jim


  • Sir Rants-a-Lot Llew

    That response from UbiSoft was UbiHard man!

    • Banana Jim

      A stiff backhand of logic!

  • JayDiCee

    They should actually put a label on the game informing potential buyers that absolutely NO real animals were harmed in any way whatsoever whilst making beta testing and playing the game… It was all just make belief

  • Skyblue

    That Ubisoft response is absolutely epic!!

  • JayDiCee

    CA’TAIN Jack Sparrow should be marketing this game

  • PETA….the biggest hypocrites doing nothing good for the world! They against Animal Anti-Cruelty League and SPCA’s work. They are bullshit, any educated and informed person can see that. Go f#ck yourself PETA!

    • Fnuik

      Hahahaha loved it!

  • Well then they must’ve been pretty pissed with Dishonored.

  • bite_my_ass_peta

    peta needs to chill right the fuck out. they made a game with more animal violence than anyone else

  • OVG

    What is rather large pink and hairy on the sea floor?

  • ashish

    Yup black flag !! Id love to play it !!

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