Official: Warner Bros goes Blu-Ray Exclusive

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Warner Bros announced late last night that as off the first of May 2008 they are going to be going Blu-Ray exclusive.

According to their press release.

We believe that exclusively distributing in Blu-ray will further the potential for mass market success and ultimately benefit retailers, producers, and most importantly, consumers

Warner Bros has always been Hollywood’s biggest seller of DVD’s, cornering 18%-20% of the entire market.

This is obviously a huge, if not winning, move by the Blu-Ray alliance and hopefully it is the beginning of the end of the format war.

Oh and not to forget I posted about possibly happening in November last year 🙂

UPDATE 1-Warner Bros to back Blu-ray DVD format exclusively | Industries | Consumer Goods & Retail | Reuters

Last Updated: January 5, 2008

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