Sony – Talking smack like it’s 2006

2 min read


Not content with just hyping their games, Sony seem to be reverting back to pre-PS3 launch levels of smack talking. They also seem to be imbibing a bit of the electric kool-aid, with Sony Computer Entertaining President Kaz Hirai waxing delusional. In an interview with Official Playstation magazine, the SCE front-man said – despite being firmly in last place – “I’d like to think that we continue official leadership in this industry.”

Full details of lunacy after the jump

He then went on to take swipes at the competition;

“ It’s difficult to talk about Nintendo because we don’t look at their console as being competitors. They’re a different world and we operate in our world — that’s kind of the way I look at things…

And with the Xbox —

again, I can’t come up with one word to fit. You need a word that describes something that lacks longevity… Last time I checked, they’ve never had a console that’s been on the market for more than four or five years and we’ve committed to a ten year life cycle, so you do the math…

And unless things go really bad, there’s no way that at the end of a life cycle our competition is going to have a higher install base.?”

I’m of the opinion that the PS3 is a mighty fine console indeed – but these snide, unwarranted comments from Sony big wigs only show a lack of decorum and class. It’s almost as if they’re on the defensive, like a caged animal. Perhaps Sony believe that if they keep reaffirming that they’re winners, it’ll come true?

To reiterate : Dear Sony, Would you please shut up?

Source: CVG

Last Updated: January 21, 2009

Geoffrey Tim

Editor. I'm old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time - they were capable of being masterpieces. I'm here now, looking for more of those masterpieces.

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