Glu Mobile is making a killing with its celebrity games. The Kim Kardashian, Nicki Minaj and Britney Spears games have earned them, and the celebrities attached to them millions of dollars in what seems like a low effort, high reward way of printing money.
There’s a Gordon Ramsey one on the way, but it’s not stopping there. There’s going to a new mobile game featuring one of the most popular music artists on the planet: Becky.
Yes, Taylor Swift is getting a mobile game too.
“Bringing with her over 227 million social followers, I am thrilled to welcome Taylor Swift, an award-winning singer, musician and songwriter, to Glu’s family,” said Niccolo de Masi, Glu Chairman and CEO.
“We realize that Taylor and her global fan base expect a new and highly differentiated mobile gaming experience. Glu is equally committed to designing never before seen gameplay elements that utilize Taylor’s unique creativity. Accordingly, we will spend the required development time to ensure this innovation is achieved.”
No word on when the game might be available, but it’s already boosting Glu’s stock options.
“Swift will work exclusively with Glu as part of a multi-year partnership to develop and create a new, one-of-a-kind digital gaming experience,” the company said in a statement.
That statement has already seen the company’s shares surge 29% – adding $75 million to the mobile hitmaker’s market cap. The game isn’t even out yet – nor have any real details on it been shared, and it’s already earned the company more money than you can imagine.
Last Updated: February 4, 2016
Umar
February 4, 2016 at 17:10
I guess there was a Blank Space in the market that needed filling. Heeey Heey…HEEEYOOOOO
Hammersteyn
February 4, 2016 at 17:14
XD
Kromas untamed
February 5, 2016 at 08:20
But when it gets released will we have players who are going to play play play it?
Hammersteyn
February 4, 2016 at 17:14
taylor imma let you finish but first…
http://img-9gag-fun.9cache.com/photo/aX9vYxD_460sa.gif
Raptor Rants
February 4, 2016 at 17:37
Everyone calm down…. Just shake it off OK?
HvR
February 5, 2016 at 08:15
Dammit beat me to it, now I have nothing to contribute
Raptor Rants
February 5, 2016 at 12:57
huehuehuehuehue
Commander Admiral Chief
February 5, 2016 at 06:50
SANDY TO REVIEW
Darren Peach
February 5, 2016 at 07:20
I read that Kim Kardashians game makes a million a day, hour or minute. Actually, I can’t remember the exact details but I do remember reading a million a something. Mmmm, might of even read it on this website or in one of my sisters heat or people mags while I was taking a dump.
HvR
February 5, 2016 at 08:16
Damn, didn’t know Middle-earth: Shadow of Mordor is doing that well.
Darren Peach
February 5, 2016 at 08:21
Sorry, Your joke went waaay over my head.