Home Gaming Samsung’s new SUHD TV is impressive, as is its price tag

Samsung’s new SUHD TV is impressive, as is its price tag

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137

Samsung SUHD TV

Last night, I went to the launch of the SUHD TV. I honestly wasn’t expecting that much – a TV is a TV is a TV, right? Well, I was wrong. Unfortunately, I won’t be able to upgrade to this model anytime soon.

The SUHD TV is curved and gorgeous. The actual TV itself is built to be a display piece and it will make you the envy of the neighborhood. Of course, it’s not just about how the TV looks in your living room, it’s how it looks when it’s on and showing the latest and greatest entertainment. Here is how cool the tech is as copied and pasted from their press release:

The product utilises Samsung’s proprietary, eco-friendly nano-crystalΒ  technology, which provides viewers with 64 times more colour expression than conventional TVs. This is supported by the intelligent SUHD re-mastering engine, which automatically analyses the brightness of images to minimise additional power consumption while expressing ultimate contrast levels, producing images with much darker blacks and an elevated brightness 2.5 times brighter than usually.

In actual fact, it does just this. Every color pops off the screen, the contrast is incredible and I don’t think I’ve ever seen picture quality this good. 4k on the curved screen is beautifully crisp and I finally saw what they meant about the value of curved vs flat screen – even when viewing from the side, the picture looks great instead of the angled visibility issues of a flat screen.

Unfortunately, the model that they had on show that was truly stunning was the 88″ TV. After making us all fall in love with it, they announced the price – a cool R250k. Why would a TV cost more than a mid-sized sedan? Well, Michelle Potgieter explained:

I’m not sure that I could justify that price. That said, if I had all the money, I’d probably dish out for it. I can’t even tell you how gorgeous it is. But here are some pictures I took at the event I asked Matty to take with my phone because my heels were killing me, including my celebrity selfie.

As impressive as the TV is, I wonder if it really is best for gaming. With the Xbox barely managing to push out 900p and the PS4 offering 1080p, neither will let us game at 4k. Will the upscaling make games look worse? Would a TV like this end up wasted when games simply can’t dish out the visuals? Or is this purely for other media that will look stunning at this resolution?

Last Updated: April 23, 2015

137 Comments

  1. Kromas,powered by windows 10.

    April 23, 2015 at 11:04

    At what point do we tell people to stop making stupidly expensive stuff that we want but can’t afford??!!

    Reply

    • Admiral Chief asked for this

      April 23, 2015 at 11:13

      The same point where Eskom becomes effective

      Reply

    • HairyEwok

      April 23, 2015 at 12:02

      They see it as a means to “motivate” you to work hard and earn the cash to get it. That is if your not getting paid peanuts and your boss doesn’t rake all the cash your making for him (We all just want that proper bonus).

      Reply

      • Kromas,powered by windows 10.

        April 23, 2015 at 12:17

        That is the reason I work in a corporate environment. Work is hard and everyone hates IT but at least we get payed well. πŸ˜›

        And currently sitting at an Eskom power station being built makes you appreciate all the lies Eskom keeps telling people. πŸ˜›

        Reply

    • Gareth L (That eXCheez Guy)

      April 23, 2015 at 22:27

      The price will come down. Due to limited current quantities and lack of mainstream demand the manufacturing costs are insane.

      Reply

    • Guest

      April 24, 2015 at 10:57

      ??? Good 0pprutunity ,,Make Money At Home… I started working online, completing some basic jobs that only requires from you a computer and internet access and I am happier than ever… It’s been 6 months since i started this and i got paid so far total of 36,000 bucks… Basicly i profit close to 80 bucks/h and work for 3-4 hrs most of the days.Best part to whole this thing is that you can decide when to work yourself and for how long and you get a paycheck at the end of each week..,,,.,.

      You Can Check Out Here…

      ?????? http://W0rkRealJob/H0me/News…..

      ???????????????????????

      Reply

  2. Hammersteyn

    April 23, 2015 at 11:05

    VICTAWR!

    Reply

    • Admiral Chief asked for this

      April 23, 2015 at 11:13

      *VEEEKTAWWWR

      Reply

      • Pariah

        April 23, 2015 at 11:13

        You’re mad to field that kind of Russian spelling over here.

        Reply

        • Admiral Chief asked for this

          April 23, 2015 at 11:14

          Nyet comradeski

          Reply

        • Hammersteyn

          April 23, 2015 at 11:15

  3. Pariah

    April 23, 2015 at 11:07

    Just. Why?

    It’s beautiful, but if I took that money and spent it on art instead, I could fill a R10m mansion with beautiful things.

    Reply

    • Lord Chaos

      April 23, 2015 at 11:08

      Because you have some spare change left after filling up your private jet.

      Reply

  4. Hammersteyn

    April 23, 2015 at 11:08

    That TV will look nice in the Nkandla bedroom, and toilets, and living room, and dining room, and pool room and his Zuma’s 37 wives bedrooms.

    Reply

    • Lord Chaos

      April 23, 2015 at 11:10

      Don’t be giving away ideas

      Reply

      • Pariah

        April 23, 2015 at 11:11

        To be fair, I think our beloved master has precious few of his own.

        Reply

    • Blood Emperor Trevor

      April 23, 2015 at 11:11

      It’s not a TV, it’s a teleconferencing tool for when he’s working from home.

      Reply

    • HairyEwok

      April 23, 2015 at 12:04

      Does it really matter? The poor bloke won’t know how to put it on.

      Reply

      • DrKiller

        April 23, 2015 at 12:06

        The voice commands for him will probably also not work πŸ™

        Reply

        • HairyEwok

          April 23, 2015 at 12:23

          Zuma using voice commands….. TV…. switch… to…… my…. coun…… try…. speech…. recor… ehh uhm… what… was i going….. to watch again..

          Reply

      • Hammersteyn

        April 23, 2015 at 12:13

        His servants will do it for him?

        Reply

  5. Blood Emperor Trevor

    April 23, 2015 at 11:10

    I saw one of Samsung’s curved TVs when I walked past their store the other day, damned if they don’t look sexy as hell. Those prices though…

    Is it my imagination or are tech prices not dropping as steadily/quickly as they used to?

    Reply

    • Her Highness the Hipster

      April 23, 2015 at 11:11

      rand dollar exchange rate keeps climbing, probably keeps us from feeling the price drops… πŸ™

      Reply

      • Blood Emperor Trevor

        April 23, 2015 at 11:15

        Exchange rates πŸ™ The one time I’ve been overseas it was R20 to 1GBP. And I was way poorer then than I am now. Luckily my boss gave me 100 pounds spending money. πŸ™‚

        Reply

        • Admiral Chief asked for this

          April 23, 2015 at 11:17

          …for services rendered?

          Reply

          • Blood Emperor Trevor

            April 23, 2015 at 11:17

            If that were the case it wouldn’t have been a once-off payment!

          • Lord Chaos

            April 23, 2015 at 11:18

            But it would have been less.

            *Runs

          • Blood Emperor Trevor

            April 23, 2015 at 11:18

            lol probably

          • Sageville

            April 23, 2015 at 11:25

            “Do you have change for a pound coin?”

          • RinceThis

            April 23, 2015 at 11:18

            0_O

    • Lord Chaos

      April 23, 2015 at 11:11

      It’s called the “Zuma Currency Supper Massive Black Hole”

      Reply

      • Pariah

        April 23, 2015 at 11:12

        I think Mogabe pioneered the method though.

        Reply

        • Admiral Chief asked for this

          April 23, 2015 at 11:15

          I want to correct that spelling, BUT I DON’T CARE ABOUT THAT WASTE OF [comment redacted]

          Reply

    • RinceThis

      April 23, 2015 at 11:18

      It does look mighty fine.

      Reply

    • Hammersteyn

      April 23, 2015 at 11:19

      The Rand is dropping faster than tech prices?

      Reply

  6. Hammersteyn

    April 23, 2015 at 11:13

    I guess 3DTV didn’t pan out as they hoped so curving a flat screen is the next big step? Probably not meant for wall mounting.

    Reply

    • Pariah

      April 23, 2015 at 11:14

      Oh I’m sure brackets will be made for it. I mean, the sure fire way to outdo others who have the TV is to mount it on a wall.

      Reply

      • Hammersteyn

        April 23, 2015 at 11:15

        Yeah but it will irritate me. like a sticker that keeps peeling away from the surface.

        Reply

        • Pariah

          April 23, 2015 at 11:16

          For me it’s about the effort involved. There’s too much, so it’ll just stand on the furniture instead. Of course, this only applies to my paltry 39″ HD tv, because dafuq is that price?

          Reply

      • Lord Chaos

        April 23, 2015 at 11:15

        Mount the TV.

        O_o

        Reply

        • Blood Emperor Trevor

          April 23, 2015 at 11:16

          Isn’t there a gif of Geoff doing that? O_o

          Reply

          • Pariah

            April 23, 2015 at 11:16

            I am SO glad Avo isn’t around these days.

          • Hammersteyn

            April 23, 2015 at 11:17

            see below (best I could do)

        • Hammersteyn

          April 23, 2015 at 11:17

          • Lord Chaos

            April 23, 2015 at 11:17

            There it is…

          • Pariah

            April 23, 2015 at 11:19

            O_O

            Why is that even? Internet, you confuse me.

          • Hammersteyn

            April 23, 2015 at 11:20

            Cool story bro

          • Pariah

            April 23, 2015 at 11:22

            #LostAllFaith

          • Lord Chaos

            April 23, 2015 at 11:26

            I lost mine when I saw the first 2 articles of today. If that’s the future might as well stop gaming and spend that money on alcohol

          • Pariah

            April 23, 2015 at 11:28

            I should rephrase. #LostAllFaithInHumanity

          • Lord Chaos

            April 23, 2015 at 11:30

            Humanity is also responsible for MMO dl games with 15 gb day one
            and Ghost “Candy Crush” Busters

          • Pariah

            April 23, 2015 at 11:32

            I know. But that can be blamed on executives in suits. This video is absorbed by the masses. It’s made because the masses think it’s cool. And let’s not even start on the lyrics…

          • Ranting Raptor

            April 23, 2015 at 11:58

            Those things have, in some way at least, some form of entertainment. This video… not so much

          • Hammersteyn

            April 23, 2015 at 11:35

            Was a pretty useful song at New Years.

          • Lord Chaos

            April 23, 2015 at 11:36

            To get everyone to leave?

          • Hammersteyn

            April 23, 2015 at 11:38

            Hahahaha

          • Greylingad

            April 23, 2015 at 11:44

            But there’s the thing and then with the table and then who is the? but why? what form of intoxication is required to dream up something like this!? I have heard of many accidents, but this!?

          • HvR

            April 23, 2015 at 11:50

            what form of intoxication is required to dream up something like this?

            OVERDOSE OF AWESOMENESS!!!!!!!

          • RinceThis

            April 23, 2015 at 11:24

            I, I… WHAT?!

          • HvR

            April 23, 2015 at 11:50

            Can’t believe I missed the opportunity. Damn you meetings.

          • Hammersteyn

            April 23, 2015 at 12:02

            XD

    • Brady miaau

      April 23, 2015 at 11:18

      for the price of that TV, surely a wall can be built to match the curve

      Reply

      • Hammersteyn

        April 23, 2015 at 11:20

        hahaha

        Reply

      • Pariah

        April 23, 2015 at 11:20

        XD

        Reply

    • Gavin Mannion

      April 23, 2015 at 11:28

      my tenant has a curved, wall mounted TV… doesn’t look right

      Reply

      • Hammersteyn

        April 23, 2015 at 11:34

        Time to raise the rent if he can afford that πŸ˜›

        Reply

      • Brady miaau

        April 23, 2015 at 11:47

        Yeah, my tenant, granny flat, has way cooler tv and gadgets than I do.

        Reply

  7. Brady miaau

    April 23, 2015 at 11:14

    Crisis. My point is on the naming. As soon you call something “High Definition”, you are in crap with the upgrades naming conventions. Ultra was used, by Samsung, for their Ultra High Definition Tv’s, at around that price (more, R360K?) in December 2013 at a display in a mall I was in.

    Where to from SUDTV?

    Oh, and I do not believe the TV is worth it. Happy with something that works adequately at home, thank you very much. Got a cheap LCD a few years ago, it is not brilliant but it works and keeps us happy. Upgrade? Cannot see why?

    Reply

    • Ranting Raptor

      April 23, 2015 at 11:33

      Ascended SUDTV?

      Reply

    • HvR

      April 23, 2015 at 11:53

      SDUDTV

      Reply

      • Ranting Raptor

        April 23, 2015 at 11:56

        Super Duper right?

        Reply

        • HvR

          April 23, 2015 at 11:59

          Jip, followed Super Duper Uber Ultra

          Samsung cost saving by using child labour in their marketing department as well.

          Reply

      • Brady miaau

        April 23, 2015 at 14:30

        Super Duper?

        Reply

  8. Hammersteyn

    April 23, 2015 at 11:18

    In any case I’d need two. One for gaming and one for movies like I have now O_o

    Reply

  9. Ir0nseraph

    April 23, 2015 at 11:24

    NIce article it really played on my emotions, I was like O that looks nice I need one (emotion Happy), then the price tag (emotion Not a F..) I can’t afford to car payments a month.:(

    Reply

  10. Kikmi

    April 23, 2015 at 11:27

    They really need to reconsider the whole SUHD thing IMO. Thats really going to fuck over the less than technologically inclined. Above and beyond that I still subscribe to the notion that its false advertising. People WILL make the mistake of thinking SUHD = Super Ultra HD in turn expecting a higher resolution

    Reply

    • Pariah

      April 23, 2015 at 11:28

      UHD = 2k, SUHD = 4k. It IS a higher resolution.

      Reply

      • Reidroc

        April 23, 2015 at 11:45

        Those naming conventions are heading in the DBZ/Capcom naming range. Ultra High Def. Super Ultra High Def. What’s next?

        Reply

        • Blood Emperor Trevor

          April 23, 2015 at 11:46

          Supercalifragilisticexpialidocious definition

          Reply

        • Pariah

          April 23, 2015 at 11:54

          I know, it’s totally stupid.

          Reply

        • Kikmi

          April 23, 2015 at 12:36

          *dies* :,)

          Reply

      • Kikmi

        April 23, 2015 at 12:36

  11. RinceThis

    April 23, 2015 at 11:28

    Is it worth nothing that in the header image no one is giving the TV any love?

    Reply

    • Blood Emperor Trevor

      April 23, 2015 at 11:30

      They respect the TV too much for such tawdry base actions.

      Reply

      • RinceThis

        April 23, 2015 at 11:31

        Oh, I thought it was a new hipster thing. Got the TV? Yeah, I do. Don’t fucking WATCH it though…

        Reply

        • Blood Emperor Trevor

          April 23, 2015 at 11:32

          They sit in front of it & stream to their ipad.

          Reply

        • Her Highness the Hipster

          April 23, 2015 at 11:33

          The PR pics include photos of just the models, no TV. very odd. not that i’m complaining… 10/10 would perve again.

          Reply

          • RinceThis

            April 23, 2015 at 11:37

            Now if they had sent pics of the models ON the TV that would have made more sense!

    • HvR

      April 23, 2015 at 12:00

      WIfe pissed that he bought it, he worrying on how he is going to pay it off #HonestAd

      Reply

  12. Reidroc

    April 23, 2015 at 11:35

    That header image makes no sense. They have that awesome tv yet the women is standing behind it and the guy is staring at something else. Look at the damn tv!!!

    Reply

    • Her Highness the Hipster

      April 23, 2015 at 11:35

      or your woman! πŸ˜›

      Reply

      • Reidroc

        April 23, 2015 at 11:36

        well both have curves

        Reply

      • Blood Emperor Trevor

        April 23, 2015 at 11:36

        She shouldn’t even be there, that doesn’t look like a kitchen. *run*

        Reply

        • RinceThis

          April 23, 2015 at 11:39

          OHHH!

          Reply

        • Her Highness the Hipster

          April 23, 2015 at 11:39

          i wish i could give you more upvotes. well played, sir, well played.

          Reply

      • Reidroc

        April 23, 2015 at 11:38

        Although if I had a tv like that the only way my girlfriend would get my attention would be if she was standing in front of that tv.

        Reply

        • Lord Chaos

          April 23, 2015 at 11:38

          In her birthday suit

          Reply

    • Lord Chaos

      April 23, 2015 at 11:36

      Maybe the guy has a lazy eye?

      Reply

    • Brady miaau

      April 23, 2015 at 11:46

      I think the image is meant to portray how the tv fits into the modern lounge

      Reply

      • Reidroc

        April 23, 2015 at 11:47

        That’s a modern lounge? Man I am so primitive.

        Reply

        • Brady miaau

          April 23, 2015 at 14:29

          yeah, not my idea of a great lounge either

          Reply

  13. Galbedir

    April 23, 2015 at 11:38

    So I choose…either this TV, or put down a deposit on a house…tough choice…NOT! If anyone spends that much money on a TV, they deserve a dead pixel right in the middle of it!

    Reply

    • Reidroc

      April 23, 2015 at 11:39

      Well anyone that has the money to waste on such an expensive tv would have the money to just buy a new one if there is a dead pixel.

      Reply

    • Lord Chaos

      April 23, 2015 at 11:39

      You think anyone will notice a dead pixel on that size?

      Reply

      • Reidroc

        April 23, 2015 at 11:42

        You might not notice it at 1st, but once you do it will be all you can see. That dead pixel just sitting there pulling all your attention like some SUHD blackhole.

        Reply

  14. Sir GIF Sexy

    April 23, 2015 at 11:38

    Man, I’d have to star in at least 2500 backstreet Brazilian pornos to make up the change for that.

    Reply

  15. RinceThis

    April 23, 2015 at 11:42

    Are movies even able to run at 4000? I mean how many are made for that size?

    Reply

    • Lord Chaos

      April 23, 2015 at 11:42

      That’s what she said

      Reply

  16. BurnZ

    April 23, 2015 at 11:43

    um ya, not even if i won the lotto. Just cant justify paying that much for a TV. Any word on the price for a 40″? like R100k or something? Crazy man!

    Reply

  17. HvR

    April 23, 2015 at 11:45

    Ugly ass rug in the header and the guy is worrying so much he can not enjoy the TV on how he is getting to work since he spent all his fuel money on the TV.

    Reply

  18. Naudran

    April 23, 2015 at 11:54

    “I’m not sure that I could justify that price”

    It’s justified, the same way a car that costs R1.8 million is justified. It’s all about status… I mean, yes, that R1.8 million car drives like a dream and so does the R250k TV (well, not drive but you get the idea). These types of products are mostly for people to show that they have “made it”. Either that or people that are stupid enough to take out a loan for a TV πŸ™‚

    Reply

    • Greylingad

      April 23, 2015 at 11:57

      You see, you get the guys that buy the R1.8 million car and would say that it just fits their status, then you get the guys that by the Bugatti Veyrons or the McClaren P1s, now those guys, well they are the guys who’d wonder why anyone would settle for a puny little R250k screen….

      Reply

    • Ranting Raptor

      April 23, 2015 at 12:02

      People take out loans for TV’s????

      Reply

      • Her Highness the Hipster

        April 23, 2015 at 12:03

        what do you call a credit card? πŸ˜› also, yes. wonga and others offer small loans for consumption purchases (phones, TVs, etc)

        Reply

        • Jonah Cash

          April 23, 2015 at 12:05

          I don’t think that old Oomie in the Wonga add is going to be happy when you want a “small” R250k loan for a TV….

          Reply

        • Ranting Raptor

          April 23, 2015 at 12:05

          I’ve never used my CC for TV’s, computers, games or any electronics that aren’t critical.

          I feel it’s seriously irrisponsible.

          Reply

          • Jonah Cash

            April 23, 2015 at 12:05

            It’s like looking into a black hole and just jumping in… Not very clever!

        • RinceThis

          April 23, 2015 at 12:06

          This comment was paid for by advertisers and has nothing to do with the opinions of the site 0_O

          Reply

  19. DrKiller

    April 23, 2015 at 11:56

    I beg to differ at your last statement about Xbox resolution etc…

    I have the Series 8 4k TV… The TV itself does a wonderful job in upscaling everything to 4k. It just does it automatically and you dont experience out of focus or anything.

    About the brightness? Yeah… I never had the need to go into “dynamic” brightness

    Reply

    • Ranting Raptor

      April 23, 2015 at 12:02

      *cough* where do you live again?

      Reply

      • DrKiller

        April 23, 2015 at 12:04

        You are such a friendly guy… I didn’t even have to pay you to be friends πŸ˜›

        Reply

        • Ranting Raptor

          April 23, 2015 at 12:11

          Oh you *blush*

          Reply

  20. Ryanza

    April 23, 2015 at 11:58

    Nice interview Zoe. You asked the right questions. Why the hell is the damn thing curved and why the hell is it expensive.

    It also looked like you put the marketing lady at ease, so she came off more human than corporate robot information mouth piece.

    Reply

    • Her Highness the Hipster

      April 23, 2015 at 12:02

      Thanks! πŸ™‚

      Reply

  21. HairyEwok

    April 23, 2015 at 12:12

    Even IF you can afford the TV your sitting with one teeny tiny problem. DSTV and SABC do not broadcast in UHD and probably never will. As for movies you are kinda limited in SA with that. Youtube? Better get one hell of a internet line to stream UHD. Such high tech equipment are just not meant for this country.

    Reply

    • Ryanza

      April 23, 2015 at 12:20

      I last read that they are working on new standards for blu ray discs and players to carter for 4k movies. End of the year or next year, for new 4k blu ray players.

      So there is still time for these uhd tv’s to get cheaper. I don’t mean this particular tv though.

      Even the uhd streaming is not proper uhd quality.

      Reply

  22. hairyknees

    April 23, 2015 at 12:14

    They are so pretty :'( Y MUST THEY BE SO EXPENSIVE?!?!?!?!?

    Reply

  23. Greylingad

    April 23, 2015 at 12:17

    I wonder what mindset one would have to purchase a TV of that size? Do you walk into the store and go, “I’d like a television, about half the size of the Russian continent, to mount on the wall by my bachelor pad in Sandton, with one other room than that of the kitchen…” Or do you buy it for use at a Rugby stadium for the people in the back row?

    Reply

    • Kromas,powered by windows 10.

      April 23, 2015 at 12:19

      I know someone who has a cinema room that can fit four of those screens so I suppose it depends on how wealthy you are.

      Reply

      • Greylingad

        April 23, 2015 at 12:23

        I did read that correctly, you wrote four? Four of those screens? That’s just over R1 million in nothing more than tvs… how…just…wait…no…wait… four!? Good Lord…

        Reply

        • Kromas,powered by windows 10.

          April 23, 2015 at 12:25

          Well he does own 2 porches for and I quote here “Fun weekend drives”.

          At least I get to use the house every now and then. πŸ˜›

          Reply

          • Greylingad

            April 23, 2015 at 12:28

            Good Lord! That is insane! So you get to spend time in a fully equipped entertainment room!? And you don’t invite us!!? This is sacrilege !

    • Shad3y

      April 23, 2015 at 15:32

      Sounds like hater talk to be fair. But then I’m just a frog who likes tea..

      Reply

  24. Dean_12

    April 23, 2015 at 13:58

    An 88 inch for 250k is bloody cheap! Have you seen that UHD 85 inch Samsung in certain stores? 400k my dearies!

    Reply

  25. peter decosta

    April 23, 2015 at 19:42

    I would rather buy a Volkswagen Golf… CSK Theme song IPL

    Reply

  26. Gareth L (That eXCheez Guy)

    April 23, 2015 at 22:25

    I’m not a fan of the curved TV screens. It doesn’t feel right; no matter where you sit it feels like you’re in the wrong spot.

    As for the price tag, yeah all latest tech is astronomically expensive as the tech hasn’t yet become mainstream enough for the market and demand to pull the price down. This happens with each new TV that gets released. πŸ˜‰

    Reply

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