Steam is a bit of an open market. The services front-page is littered with games you’ve never heard of and don’t care about – though many may be barely-hidden gems. Since the inception of Steam Greenlight it’s gotten worse, and there are perhaps just too many games available on the platform. Very many of them are complete twaddle. Some users and even game-makers think Valve needs to adopt a heavier-handed approach to content curation. Garry Newman, the chap behind Garry’s Mod and Rust thinks Valve would be “insane” to impose content restrictions.
“The focus should be on the users, not the developers,” he told the UK’s MCV. “Users getting the choice of thousands of games is a good thing. The attitude that Valve should only allow X games a month on Steam is insane. Why would you limit it? Have you released a game and it isn’t selling? Make it better. Do some marketing.”
“Steam is a digital distribution platform; they put your game on their store and allow people to buy it. Any extra exposure you get by being featured should be seen as an extra-unexpected bonus. It shouldn’t be relied on to sell your game,” he added. “I don’t think the Steam front page should be seen as a storefront. If your game is good and people want to play it – people will play it. Work at making your game as accessible as possible.”
What do you think? Is there too much chaff to wade through on Steam to get to the wheat? Or do you think Steam’s lax approach to content curation a boon to creators and users?
Last Updated: June 2, 2014