Home Gaming Blizzard are once again implementing social media into their games

Blizzard are once again implementing social media into their games

2 min read

At the moment almost every Overwatch forum, subreddit, and fan page are showing amazing and entertaining plays from Blizzard’s latest title. Play of The Game is perhaps one of the most important social features of the game, and right now it’s being in a ton of attention. It come as no surprise that Blizzard are teaming up with Facebook to allow users to share all their content on Facebook Live, straight to your timeline.

Activision Blizzard first announced their partnership with the implications that users would be able to watch the upcoming Major League Gaming Call of Duty competition on their Facebook page, streamed by Facebook Live.


This new partnership, however, will cater to the more casual gamers as Facebook’s API will be implemented within all Blizzard titles, which include Heroes of the Storm, Starcraft II, Hearthstone, Diablo III, World of Warcraft, and Overwatch. In 2015 Blizzard added the “selfie” camera to World of Warcraft, which included Twitter’s API to Tweet from Warcraft, making it the first Blizzard game to include such a feature, but this new partnership takes it to a whole new level.

“Adding Facebook Login will pave the way for new social functionality in Blizzard games while highlighting Facebook’s capabilities as a platform for sharing, viewing, and discussing AAA game content. As an example, Blizzard is in the process of incorporating Facebook’s Live API in order to create its own “Go Live” streaming functionality for its games. When this functionality is implemented, players will for the first time be able to livestream their Blizzard-gaming sessions directly to their Facebook timelines, and friends will be able to subscribe and be notified when new streams are available.”

Facebook currently has 1.23 billion monthly users. This is essentially a third of the world’s population, and it’s no secret that gaming has its place on the social media giant. A large number of gaming pages have already made use of the Facebook Live feature, from unboxing videos, to live event coverage, and more.

live streaming

Gio Hunt, executive vice president of corporate operations at Blizzard Entertainment, had the following to add in the press release regarding the new partnership.

“Blizzard games are best when played with friends, so it’s important to us to provide our players with features and services that make it easy and fun to share their experiences with each other.

“We’re working closely with Facebook on this integration for Overwatch, as well as our other games, and we look forward to sharing further details on our plans as development progresses.”

The partnership began with the launch of Overwatch as Facebook aided Blizzard in a mix of marketing solutions for their upcoming titles. This aided Overwatch on launch as it suddenly became one of the hottest trends on social media. This feature will be limited to PC for now

Last Updated: June 7, 2016


  1. Admiral Chief Maximum Effort

    June 7, 2016 at 14:04



    • Hammersteyn_hates_Raid0

      June 7, 2016 at 14:04

      I see what you’re seeing XD


      • Ottokie

        June 7, 2016 at 14:06

        I am startibg to see it as well


      • Admiral Chief Maximum Effort

        June 7, 2016 at 14:21

        I tried to help him, but alas…


        • Hammersteyn_hates_Raid0

          June 7, 2016 at 14:27

          Should’ve learned the Bingo song


  2. Hammersteyn_hates_Raid0

    June 7, 2016 at 14:08

    Thankfully I canceled my FB account ages ago, so bring it on 😛


    • Ottokie

      June 7, 2016 at 14:10

      Please log in to FB to show your friends you pressed “Q” to get a lot of kills instead of helping your whole team not die 2 min back 😛


      • Hammersteyn_hates_Raid0

        June 7, 2016 at 14:13

        It’s okay, I dropped a turret for now


  3. Alien Emperor Trevor

    June 7, 2016 at 14:12

    Facebook. HAHAHAHAHAHAHAHAHA. Not even once.


    • Strawman Jim

      June 7, 2016 at 14:54



  4. Strawman Jim

    June 7, 2016 at 14:54

    Ugh… other people ruin social media!


  5. Disappointed

    June 7, 2016 at 16:14

    The world’s population is estimated to be at 7.3 billion in 2015.
    According to you 1.23 billion is a third of the world’s population, making the total 3.69 billion.
    Did I not understand that part of the article or do you have information that I don’t regarding the world’s population?


    • Crestfallen

      June 8, 2016 at 08:58

      Cuz those Esport Nuts where to busy playing video games to study..


  6. Crestfallen

    June 8, 2016 at 09:03

    Correction.. Worldwide, there are over 1.65 billion monthly active Facebook users which is a 15 percent increase year over year. Your Numbers are as Dodgy as Blizzard WoW Subs that they don’t post anymore.


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