Jim Keyes, CEO of Blockbuster, has been chatting to investors and has brought up the subject of Blu-Ray and the fact that sales of actual players has increased quite dramatically.
Since we are not in the US we are going to just have to imagine it, but apparently Blockbusters all over the country have setup Blu-Ray kiosks in store and are now selling between 2000 and 3000 players a week.
Those are pretty impressive numbers and according to Jim they are seeding the future market and are expecting to see future growth.
I think it’s safe to say that Blu-Ray isn’t going to become mass market in 2008 and my money is still on late 2009/2010 if it does manage to crack it.
Last Updated: August 12, 2008