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Phil Spencer: Industry is better when decision makers play games

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Phil spencer

Phil Spencer is doing his damnedest to try and turn around brand perception at Xbox. Beyond being a nice and likable guy, he’s pushing for popular policies and generally just being rad. The exchanges between him and Shuhei Yoshida are a lesson in class, and the latest one goes a step further to highlight exactly what the industry needs.

It started with a tweet from Spencer complimenting Yoshida on some recent Bloodborne gameplay. When someone commented upon that, Spencer had this to say:

When another tweet came through saying the two should go head to head, this was the brilliant response:

This is what I like to see and hear – not only do the two executives have plenty of respect for each other, they respect the industry, too. I agree with Spencer’s sentiments – when people making the decisions actually play games themselves, they understand the impact of their policies. It’s not theoretical or business oriented only; they know how it feels when their networks go down, or when a game is broken. It makes a difference and you can see how both companies actually do care about gaming. Sure, they also care about making profit, but that’s easy enough to do when you’re selling an incredible product.

Xbox and Sony had amazing showings at E3, and I’m excited to see what else we can expect for the rest of the year. Now if only Sony were going to be at Gamescom so that we could push for this Mario Kart tournament between the big honchos.

Last Updated: July 8, 2015

27 Comments

  1. Kromas,powered by windows 10.

    July 8, 2015 at 12:13

    Did anyone else notice the lack of Dota/lol/CoD challenges in those tweets. I wonder why? πŸ˜›

    Reply

    • DrKiller

      July 8, 2015 at 12:46

      Dota is still being developed to work on the Xbone πŸ™‚

      Reply

      • Kromas,powered by windows 10.

        July 8, 2015 at 12:48

        Not exactly what I meant but cool.

        Reply

      • SargonTheBatpandaOfTI5

        July 8, 2015 at 13:31

        Not enough buttons on the controller, sadly.

        Reply

        • DrKiller

          July 8, 2015 at 14:28

          Play with Sniper πŸ™‚

          Reply

          • SargonTheBatpandaOfTI5

            July 8, 2015 at 14:32

            Hey, he isn’t as simple as people keep saying. There is a reason his popularity is 6th but his win rate is at 47%.

    • WitWolfy

      July 8, 2015 at 12:53

      Uuurgh… Dota, yuck!

      Reply

  2. Hammersteyn

    July 8, 2015 at 12:13

    Phil looks like Vince Vaughn in the header.

    Reply

    • Dutch Matrix

      July 8, 2015 at 13:38

      I think you need to go check out Vince Vaughn again. Also, why do you hate Phil? Tell Doctor Dutch the truth…

      Reply

      • Hammersteyn

        July 8, 2015 at 15:10

        I don’t hate him. I hated Don the jacket. He was gonna sink the XBOX and what fun would there be left to have on the comment section. Trolling Nintendo isn’t that much fun and PC gamers are to busy choking on their air air of superiority to notice how big an E3 consoles had.

        Reply

  3. RinceThis

    July 8, 2015 at 12:19

    That’s pretty cool!

    Reply

    • Hammersteyn

      July 8, 2015 at 12:22

      Good cop bad cop. First they sent in the bad cop aka Don and now here’s the good cop, Phil and viola.

      Reply

      • RinceThis

        July 8, 2015 at 12:25

        Yeah. He’s had to do some serious riot control.

        Reply

      • Dutch Matrix

        July 8, 2015 at 13:36

        Yeah. A viola, in the right hands, can be soothing.

        Reply

        • Hammersteyn

          July 8, 2015 at 15:10

          LOL!

          Reply

  4. Ranting Raptor

    July 8, 2015 at 12:35

    GG WP

    Reply

    • Hammersteyn

      July 8, 2015 at 12:38

      They choked in the quarterfinals though…. Oh wait, you meant Well Played

      Reply

      • Admiral Chief's Adventure

        July 8, 2015 at 12:56

        Not Stormers, more like faint wind

        Reply

        • SargonTheBatpandaOfTI5

          July 8, 2015 at 13:31

          STFU! They don’t play to win. They play to entertain the half time girls. πŸ˜‰

          Reply

          • Dutch Matrix

            July 8, 2015 at 13:35

            They ARE the half time girls!

          • SargonTheBatpandaOfTI5

            July 8, 2015 at 13:56

            I can’t argue with that fantasy. I understand bro. You like what you like.

            There is just no accounting for taste. πŸ˜‰

  5. DrKiller

    July 8, 2015 at 12:45

    Now Phil just need to invest in a proper sound system so that he can realise that we want Bitstream audio too πŸ™‚

    Reply

  6. larra

    July 8, 2015 at 12:45

    Yeah. He’s had to do some serious riot control.

    Reply

  7. oVg "Signs of a Troll" -Geralt

    July 8, 2015 at 12:54

    So he admits that this is one of the few industry’s where the decision makers know nothing about their product.

    He confirmed what we already knew.

    Reply

    • SargonTheBatpandaOfTI5

      July 8, 2015 at 13:30

      Now that is a mythbusters episode I’d watch!

      Reply

  8. WitWolfy

    July 8, 2015 at 13:09

    Shame, I dont wanna even know what this dude had to go through to get the Xbone brand where it is today.

    Reply

  9. MakeItLegal

    July 8, 2015 at 21:07

    nice

    Reply

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