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So, how’s Sony doing financially?

1 min read


As we all know, the once giant Japanese corporation has been struggling with money, forcing it to sell of a number of assets and then consolidate under a unified “One Sony” under former PlayStation boss Kazuo Hirai. How’s that been working, then?

Actually, not badly – but not exactly well, either.

The company is actually making money again, bringing a net income of 3.5 billion Yen in the first three months of this financial year, ending June 30. That’s quite a bit up from the 24.6 billion Yen loss it did in the same period last year. Yes, much like with Nintendo, a lot of that has to do with the weaker Yen – but that’s not the whole picture. Overall, Sony’s financials are a little flat.

For the three-month period ended June 30, 2013, Sony’s game business – that includes the PS3, Vita and PSP – brought in 117.9 Billion Yen ( or $1.2 billion) in sales, lightly lower than than the 118 billion Yen it managed last year – but that small dip has been offset by greater software sales; 64 million units over last year’s 48 million.

Sony’s stopped bundling the PS2 in it’s financials, and reports that it sold 1.1 million PS3’s globally in the last quarter, while combined sales of PS Vita and PSP were just 0.6 million. Sony still insists on lumping those handhelds together, which is really just a clever way of masking how damned badly the Vita is selling.

So why is Sony’s game division still losing money, then? Well, it seems most of their money is currently tied up in the R&D and marketing of the PlayStation 4, and is expecting quite a reversal of fortune when that console gets released. Next gen can’t come too soon for Sony.

Quite nice to see though is that their struggling TV division made its first profit in about a decade – so things really could be on the rise for Sony.

Last Updated: August 1, 2013


  1. Lourens Jordaan

    August 1, 2013 at 12:40

    Sony, aka house of the rising sun.


  2. Admiral Chief Minion 47

    August 1, 2013 at 12:44



    • Lourens Jordaan

      August 1, 2013 at 12:49

      That’s lacist!!!


  3. Pieter Kruger

    August 1, 2013 at 13:07

    Very good news! I’m sure the PS4 will sell extremely well and hopefully turn their financial woes around! We cannot afford to lose any big players especially with things looking very bleak for Nintendo right now! MS and Sony should stick to what they’re good at and stop trying to diversify all the time. Look at how much money were lost with the RT tablet and Sony “Intelligent watch”. If all that monies were spent on next gen, maybe Sony would not have had to drop their PS Eye to undercut the Xbox One pricing and maybe the Xbox One would’ve also had GDDR5 RAM and maybe both would’ve come with 16Gb? Anyway, looks like Sony is spending a lot more on PR and MS is spending a lot more on Exclusive Game development and their “cloud tech”. Two different strategies, hope it works out for well both really!


  4. FoxOneZA - X-Therminator

    August 1, 2013 at 15:30

    All those profits are going towards paying for rent!


  5. iPrimal

    August 1, 2013 at 22:27

    Just a little question; If PlayStation or XBOX went under, what might happen to the owners of those consoles as far as online connectivity, and support?


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