The biggest announcement in Lazygamer history

5 min read


I started back in 2007 as a hobby to give me a break between working fulltime and studying correspondence. It quickly became something of a monster and started taking more and more of my time to keep the site updated. Since then we’ve had some memorable moments.

This is more of a loving romp through history than anything… I’m loving writing it so apologies if it bores you to tears.

First up would be the first advertising contract I managed to sign with EA Games and Megarom (two clients on the same day). It was for very little money but hey I was now being paid to write my opinions on the Internet. How cool is that?

The next big event is when we got an invite to preview a game for the very first time, it was Army of Two and it was very early code which just made me feel like an absolute rockstar. I didn’t know what I was doing really but it was an awesome experience.

Soon after that we started getting invites to press events in the area, it was so exciting to hear what was coming up and to see all the big boys in the industry just hanging around talking to each other.

Then we needed our own dedicated server, shared hosting was just not cutting it and we had now progressed into the big leagues, this is also when I started panicking as I now had responsibilities and real monthly bills that had to be covered, hey but at least we were growing.

But the biggest moment by far was when I hired Nick de Bruyne to help with the site. It wasn’t full time but I had now entered the world of being an employer of sorts. I had to pay him a salary every month, of sorts, and that was truly scary.

Quite shortly after that Nick and I boarded a jet plane and headed over to E3 for our first international conference, what an experience that was.

Moving forward we picked up a few more paid and unpaid freelancers along the way and were starting to be seen as a valid media outlet in the country which was very rewarding. Then the fateful day arrived where a tweet from News24 started a whole new chapter for Lazygamer.

We became affiliated with them and instantly the power of being linked with mainstream media was realised with us now being taken a lot more seriously by virtually all of the local distributors. We also picked up a young and inexperienced Darryn who changed our Skype chat forever.

Shortly after that the scariest moment so far occurred when Geoff was retrenched from his previous crappy job and I had to make a choice, either take him on fulltime or lose him forever. So after reaching into my personal debt hole and seeing if anything was left I made the leap and brought him on fulltime as our first fulltime employee.

Slinking forward it all starts becoming a bit of a blur with countless international trips, staff coming and going at a rate of knots (I’m apparently an ass) and more importantly some impressive growth and plentiful site updates.

And now we are here today, currently we have 3 fulltime employees and I’m still stuck working a fulltime job to cover the bills as unfortunately Lazygamer isn’t rolling in the money. But we can’t complain too much as this is possibly the best job in the world (when we get paid, else it can be insanely stressful).

But exactly one month ago we received the biggest news of our history and now today I can make the biggest announcement, for us, in our history.

I want a drumroll…

Anyway starting from the 14th of February 2013 has become the first media outlet in Africa to be affiliated with


So what? It’s just a review aggregation site right? Wrong…. so very wrong.

Metacritic is so prevalent in the industry that its aggregated review scores are included in developer contracts. The higher the score the more bonus they get paid. Which means we now indirectly affect what developers do and as such we are now exceptionally important to them and that means South Africa as a region now has a much louder voice.

In Metacritic’s own words

“Metacritic has evolved over the last decade to reflect their experience distilling many critics’ voices into the single Metascore, a weighted average of the most respected critics writing reviews online and in print.”

This achievement could never have been met without the incredible hard work put into the site by our team of top notch journalists. I’m not saying this just because it’s the done thing to do, I’m saying it because I don’t like reviews. They are hard and take forever and we get so much abuse over them.

But I owe a huge amount of thanks to Nick for starting the professional format and then to Garth and Geoff who took our quality to a whole new level. Then to Darryn who has amazed me by becoming such an extensive writer and who now regularly pulls in more readers and opinions than anyone.

And last but not least the two lovely ladies on the team, Abigail and Yolanda, who represent such differing sides of the gaming spectrum and truly help make us a rounded team who can review and give opinions on any aspect of the industry.

So how excited are we about being linked with Metacritic?

Well we made a gif (it’s 1Mb) so click here to see it and t-shirts and brand new media packs. Also we are going on a road trip to all the distributors to let them know in person.

I won’t lie… this is one of the proudest moments in my life and easily the proudest I have ever been of the company that feels like my baby.


Last Updated: March 14, 2013

Gavin Mannion

I for one welcome our future robotic overlords

  • Deon Steyn

    That’s awesome news congratulations!

  • Congrats guys, you deserve it!

  • Hey Guys well done. use your site often for references! Everyday actually! 😉 Well good luck with the future!

  • Great work guys! I want a T-shirt and a lock of Geoff’s hair!

    • Deon Steyn

      dat beard

    • FoxOneZA

      You…asked…for….Geoff’s…hair? o.O

      • Yah, he’s probably already got the “Geoff’s Toenails – Collectors Edition” .

    • Does it matter which part of my body it comes from?

      • We all know (Semi) Asians don’t have body hair Geoffy. So from your head.

  • Ockie van der Schyf

    Congrats ladies and germs. Well deserved.

  • Sir Captain Rincethis

    Well done team! This absolutely rocks! Shesh! At first I thought you were about to announce a partnership with EA! Gavin, good job man. Since I started frequently LG, bought by competition prizes and an unholy urge to counteract the rage that OVG spills forth, I have managed to lower my job productivity by 40% and incur the wrath of thousands of CoD fans, and it brings a special moment of oxygen deprivation to the muscle around my heart when I think about it. Thanks people, you have made gaming in SA truly awesome and personal!

    • Deon Steyn

      OVG has been quiet for a while…

      • Sir Captain Rincethis

        Yeah, his productivity dropped by about 80%, so his manager sits behind him now. I think they pulled his USB modem and gave him a dial-up too…

        • Darth_Clericus_The_Ultimate

          Dialup. Is that the thing that Noah used on the ark?

          • Sir Captain Rincethis

            No, that was daphuq and was something he was heard to often mutter 😉

          • Admiral Chief Erwin

            Older than that…

      • Sir Captain Rincethis

        @bb34932f77501925181973a9b3b9f852:disqus got my smoke signals 😉 #above

  • JayDiCee

    is that Ezial hiding their in plain sight

    • Admiral Chief Erwin



    • He stands behind me every morning making sure I do my work… else I get stabbed in the neck.. I like to think of it as friendly motivation

  • Grant Hancock

    Well done !

  • Prolific

    Congratulations! And long overdue, if you ask me!

  • Macethy

    Not too long ago we were all crying about how reviews and reviewers (critics) are being bought off by big companies and how Metacritic means nothing anymore. But congrats anyway.

    • Sir Captain Rincethis

      I think if anything Gavin has proven himself as being one that is not bought by promises of TopTv porn and the like…

    • Well at least now we are part of them and can now bring balance to the force

  • The Bearded Dutchman

    Well done ladies and gents! Hope this helps getting you the big bucks!

  • I fucken LOVE you guys and i’m over the moon and back happy for you!

  • Also… the Liverpool hat. REPRESENTING!

    • #YNWA… I am an exceptionally long suffering Liverpool fan… we will reign supreme again one day.

  • OVG

    CHA CHING 🙂 Well done. Passion will always prevail.

      • Valshen

        4/14! I’m on a mission of galactic control.

        • Sir Captain Rincethis

          Wow, can you imagine how the fanboys are gonna dig you? 🙂 All those down voting pricks with no voice are going to have to search for you now 😉

    • Sir Captain Rincethis

      So, where do you think they will come on with the new Gears coming up? I know Gavin is in love with the game…

  • ALKi1234

    Back 2010 when i came across this site,i was SHOCKED to say the least. i Just couldn’t get my head around the fact that we as a 3rd world country actually have a dedicated gaming website. Gongrats guys your truly deserve it.And this is just the beginning of great things yet to come.

  • Wow, well done & great work from you guys & lets hope for more bigger things to come, more goals to achieve, 😉

  • Twakkie

    Wow! Really awesome! Must say you guys really took SA gaming journalism to a whole new level (obviously apparent by being affiliated with Metacritric) and if you guys keep this up you will definitely be a key player in shaping gaming in SA in the future. Gavin, I hope you organised a champagne bath for this occasion!

    • I did… and then we got robbed on the same day I found out and then we weren’t so excited anymore.. I’m planning a second celebration this weekend

  • Congrats Guys!!!

    It truly been an awesome ride as a reader! I am honored I was able to contribute once or twice, and being part of the Lazygamer Fifa Football club was all sorts of fun, still devasted we lost the final….

    Keep up the Awesomeness

    • I still think it was fixed.,… you were the best team around. We actually need to get the team back together for another tournament I think

  • Kagutsuchi

    Congrats! This is awesome news! 😀

  • That’s a relief! For a second there I had gamespy flashbacks

  • Kingkappie

    you have not only opened big doors for your self but for all of us is SA thanks for all the good work

    • I truly hope this is true. I’ve been telling all the local distributors to use this news to further their calls for more help and early access. Hopefully it will end up helping the entire local industry

  • OMG this fantastic! I’m going to have drink to celebrate!

  • Well Done Guys!!!

  • *sniff sniff* they grow up so fast *sniff sniff*

  • Darth_Clericus_The_Ultimate

    You guys represent the gaming community is SA. We might not be the biggest, but we are damn passionate about gaming and the Lazygamer team have just proved that our voice HAS to be heard.
    So proud of you guys!!! WELL DONE!!!!

  • Darthdad

    Finally, reviewers I respect will be on Metacritic. Well done Abigail, Yolanda, Gavin, Nick, Geoff, Darryn, Garth. Well deserved!

  • Jim Lenoir (Banana Jim)

    Africa Represent! 😛 Congrats Lazygamer!

    This is actually excellent news lads, and as they say “onward and upward”, I think this calls for champagne.

    • Admiral Chief Erwin

      Screw that, time for Bells!

    • FoxOneZA

      I heard the Metacritic rating of MoH Warfighter just went up 50% 😛

      • Jim Lenoir (Banana Jim)


      • Sir Captain Rincethis

        Ohhhhhhh! 😉 SNAP!

  • Congrats team!!! This is huge 😀 absolutely love this site and I’m glad to see that its going to be taking over the world 🙂 Metacritic is just the first step!

  • Purple_Dragon

    Great stuff. Should also bring a bit more exposure!

  • Admiral Chief Erwin

    I’m so happy, and so damn proud, sniff, all emotional right now…Well done, well well done!!!

    • And so much better than selling out to a price comparison network hey Erwin ;), you got trolled so badly

      • Admiral Chief Erwin

        I really thought you sold out, Geoff got me bad. And doing away with the community and comments made me blind to the trolling

      • Admiral Chief Erwin

        I really thought you sold out, Geoff got me bad. And doing away with the community and comments made me blind to the trolling

  • ahh… not a liverpool cap…. haha 😉
    Nice work guys and gals, enjoy it and all the best for the future!

  • I…I think i’m going to cry. *sniffle*

    • Admiral Chief Erwin

      There there 🙂

  • Major Commodore 64 Darryn B

    The only thing that rocks more than this announcement, is you guys. And I’m being genuine here, between trots to the toilet.

    • Without our community, we’re nothing. Thanks, ladies and gents. <3

      • Sir Captain Rincethis

        Well done man. On a side note, I suspect Gavin has dropped this bomb to reclaim most comments #justsaying 😉

        • Admiral Chief Erwin

          XD, you might be on to something…

        • Unbelievably Geoff’s COD post is still beating me.. but it’s only fair that I respond to most comments here right? Otherwise it’s rude… I think I have about 5 more comments that need to be responded to.. maybe more depending on what happens

          • Sir Captain Rincethis

            Bastard. What do you expect when you put up an article that is basically like sticky paper to flies?

    • Tarisma

      fishing for upvotes! Get him!

      • Jim Lenoir (Banana Jim)

        He already has 3… Quick, downvote him!!

        • Major Commodore 64 Darryn B

          BLOODY AGENTS!

    • Don’t know why I’m going to say this, but here goes: BUTT BUCKET!!!!!!!!!!!

      • TriangularRoom

        That deserves an upvote!

        • Admiral Chief Erwin


      • Admiral Chief Erwin

        The few and the proud

    • mornelithe

      Darryn’s just trollin’ for upvotes! And he succeeded! +1 lol

  • Galbedir

    Well done and Congrats!

  • Bobbothegreat

    Woooooooooooooooooo! Congrats! I can’t think of a gaming site that deserves it more.

  • Awesome guys! That’s brilliant.

  • Well done, guys! This is huge!

  • LAblak22

    That is some massive news. This just shows that S.A is now on the map in terms of gaming. Did us proud, lads and lasses. Congratulations.

  • Blackhawk

    Well done, guys! This is so awesome! Lazygamer FTW!

  • Sir Captain Rincethis

    When are you people going to actually sell T-shirts/mugs/glow-in-the-dark codoms? I was very close to cloning my own from your logo dammit.

    • Jim Lenoir (Banana Jim)

      A lazygamer hoodie, you say?

      • Sir Captain Rincethis

        I do, and if Gavin doesn’t move it, I’ll be peddling the things like a disgraced cyclist outside the next event to take place in Cape Town, I think that coincides with the next Pope, so not too long then…

        • Jim Lenoir (Banana Jim)

          With a new Pope and Lazygamer on metacritic, I believe the Southern Hemisphere is representing! 😛

          • Admiral Chief Erwin


      • hmm not sure I can do a hoodie… will look around though

    • What’s a codom?

      • Sir Captain Rincethis

        2 Stupid people? 🙂

    • Valshen

      I’m gonna start a product line, going to be awesome.

      • Sir Captain Rincethis

        Oi! My dibs! *I say as I load up the back of my van.

    • I’m not sure what a codom is but shirts are on the cards.. in fact I may put these shirts on sale if anyone’s interested… works out to be about R150 a shirt all in.

      You think that’s a fair price? I refuse to go for cheap Indian or Chinese textiles so they are all proudly made in SA.

      • Sir Captain Rincethis

        Agreed. I think best to stick to local products! I’d buy that! And I explained to Tracy down below what a codom is a unit of two stupid people 😉 So after the T-shirts, are you going to go with bobble heads? I think a Bobblehead with @Darryn_Bonthuys:disqus dressed as Batman would work well at the back of a car.

      • Sir Captain Rincethis

        Agreed. I think best to stick to local products! I’d buy that! And I explained to Tracy down below what a codom is a unit of two stupid people 😉 So after the T-shirts, are you going to go with bobble heads? I think a Bobblehead with @Darryn_Bonthuys:disqus dressed as Batman would work well at the back of a car.

  • FoxOneZA

    From 2007 till present, day in and day out I’m here…Congrats Team Lazy!

    • Definitely one of our longest serving fans… we love you, even if you are a little biased to one console 😉

  • Lord Chaos

    Amazing news and VERY well deserved. I may not comment much but my view on if I buy a game or not on whatever platform is heavily dependent on you guys.

    Once again, Congrats.

  • Fnuik

    Well done guys!

  • GeoffChisnall

    Well done to everyone involved with Lazygamer! You guys deserve this and much more! Bigger things are to come for you guys!

  • matthurstrsa

    As a regular reader and commenter, I can only say this: well deserved guys! The hard work you put in is evident.

  • Scruff304

    Well done Gavin and the team! It really is awesome to see hard work pay off. Considering in todays day of age where everyone is looking at making a quick buck. It nice to see people who are still willing to put in the hard yards…

    We all salute you.

    Lazygamer Metacritic score: 110/100

  • FoxOneZA

    I knew those black smoke signals at the Pope house were signalling something related to Africa 😛

    • Jim Lenoir (Banana Jim)


  • Andre116

    Congratulations guys!

    Heading over to the site now to see if Dragon’s Dogma score dropped.

    • Sir Captain Rincethis

      Hahaha! WINNER!

  • Alex Hicks

    Congratulations guys. Loving the exposure the country is getting in the gaming industry; and you have been at the forefront of it.

    Also love the sneaky addition of a couple of liverbirds and an eternal flame or two 😉

    Gaming and Liverpool FC – my two favourite things.

  • TriangularRoom


  • Valshen

    This is awesome! NOW LOOK AT MY GIF! 🙂

    • Really cool GIF! 😀

    • Sir Captain Rincethis

      And look at @90de5a91cf21a47c781487f5eadd571d:disqus ‘s comment below! HAHAHA

    • Admiral Chief Erwin


  • Your name is out there now. Future generations all over the world will play Pack-man and say “Hey look, it’s the LazyGamer logo!”

    • I’ll have you know that’s not Pacman it’s a yellow disc… Pac-Man is likely copyrighted so we would never do that

      • Ofcourse ofcourse! What I meant to say is that they’ll say “Hey look, that Pac-man character is a rip-off of LazyGamer’s yellow disc-like logo!” 😉

  • Pollynator

    Well done guys. Although not an avid comment poster I have LazyGamer on my RSS and frequent the site… especially on ION days :P.

    Keep up the great work and well done for bring some exposure to SA.

  • Congratz. This is awesome news. 🙂

  • Yeehaaa!!!! Congrats guys!!

  • Sandelk

    Well you are the first site in SA that I come to for gaming news and reviews, so its definitely deserved…

  • So much win you guys, congratulations!

  • CALeGrange

    Congrats guys! well deserved!

  • HellFire

    Awesome Guys! Congrats! 😀

  • mornelithe

    Congratulations you guys, regardless of my feelings towards metacritic this will undoubtedly bring you guys more exposure. You put quite a bit into this site, and it shows from your articles to the loyalty of your fan following. Don’t ever change. Stay true to gaming, and to yourselves.

    It may be 7:30am, but I’m going to crack open a beer in salute! As my Irish ancestors would say Sláinte.

    • WINNER!

    • Admiral Chief Erwin


    • that’s beautiful…. pity about the snow, statue and background though

      • mornelithe

        lol, what’s wrong with the statue? It’s a garden gnome, even though we have no garden hah. I don’t mind the snow though, well…it’s tolerable anyway. A dusting is nothing really, it’s when you get 2-3 feet is the problem. Besides, the more it snows, the more fun I have in the FJ Cruiser LE that we have, that thing is so much fun lol, can’t wait until mud season (aka Spring).

        • nothing really wrong with the statue.. it just pales in beauty compared to the beer

          • mornelithe

            Haha, gotcha =)

  • Absolutely awesomely well done 🙂

  • Jonah Cash

    Well played!! Your site is by far my most favourite place on the net… (See I like to read “real” news” as well and that destroys the soul a little bit every time, so you guys make my soul shards come back home again… Darksiders style)

  • ForXx

    Great stuff guys! Though I am not a regular commenter (work and all that), I visit the site daily and think its world class! Great community as well!

    • Admiral Chief Erwin

      Then make time between working 😛

      • ForXx

        Will try! Easier when the boss is in a meeting though (like right now).

      • Fnuik

        I usually make a bit of time to work between visiting the site

  • DenDestroy

    * tips his hat in approval of Lazygamer. Congrats guys.

  • Sir Rants-a-Lot Llew

    Aaaaaaaaaaawwwwwww YEEEEEEAAAAAAAH! This is fantastic news! Well done to all of you. Really. It’s a treat to read your articles and this just confirms it… Lazygamer is the best site around!

  • Jonah Cash

    Oh and well played with the Liverpool hat!!!

    • You;’ll see I sneak the famous bird in as often as I can.

      • Jonah Cash

        I really hope we are talking about the Liver bird here?!?! Your wife might think yours famous, but I’m guessing the rest of the community might disagree….. 🙂

  • Reaver

    Now you really need to get a proper review PC 😛


  • Weanerdog

    Awesome sauce with a side of congratz.

  • Trevor Davies

    I discovered the site through the link with News24 & it’s turned into one of my most frequently visited. Great articles, excellent reviews & an awesome community.

  • Graeme

    Long time reader, first time poster just to say grats to you guys 🙂

    • mornelithe

      Welcome! Hopefully not the last time you post! =)

  • wow now that is something to be proud of guys!!! congratz!!

  • Awesome cool 🙂 Congrats Gents and Ladies. Hard work well paid off imo

  • Hof

    NICE!! I like!

  • fred

    Good stuff. Game on.

  • Mikhil

    Congratulations guys, you deserve it.

  • CONGRATULATIONS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!positive exposure for south africa and SA gamers!!!!!!

  • Nick de Bruyne

    My most sincere congratulations guys! I may not be with the site now, but it still feels like an immensely proud moment for me to know that I was a part of the journey that worked its way up to this moment. So glad that the site is running so strong and that more and more progress is happening all the time. You guys rock, muchos credit! I may have to do a random review for you guys just to finally say one of my Lazygamer reviews finally made it onto Metacritic!

    Oh, or you could just use an old franchise review for a sports game and change all the dates to 2013 and republish it!


    • I think after all the hard work you put in it would be wrong to not have your review on metacritic.. and they don’t seem to be back dating unfortunately so we’re going to need a new one… when GT6 comes out I’ll just republish yours then 🙂

  • Wtf101

    Awesome. Great job guys!

  • When I started reading the first half – I thought you were leaving 🙂

  • Admiral Chief Erwin

    When I heard about this massive announcement, I first thought that Darryn FINALLY lost his virginity…

    • Valshen

      Was waiting for it to devolve to this!

      • Admiral Chief Erwin


  • ElNicko

    Huge Congratulations to the ladies and gents !! though Gav – there is something wrong with that cap bro – it should be a Man United logo , not Liverpool 😛

  • Charl

    Congratz guys. Well done

  • Anon A Mouse

    Well done Gav and the team. This is well deserved for all the hard work that you guys put in for us to come here and troll. Long may it continue.

  • Lardus

    Gratz guys!

  • Congrats! Keep up the good work.

  • RedJoker

    If it wasn’t for you guys,,, well I would actually have to work during the day. Thanks guys! You make being a Saffa gamer a very proud thing. AND you explain all the international jargon in a lekker local way.

  • Congrats guys and girls. You deserve it.
    All of the best to you.

  • A slightly delayed reaction, Congratulations guys, it’s good to see that all the hard work is paying off.

    Hopefully this is only the beginning of many more good things to come!

  • UnholyMunk

    This! This is a great day in SA gaming history!

  • Nice guys!

    This site has been my One-stop-Gaming-news shop for quite a while and it’s only been getting better day to day.

    …so I was curious, with this massive Milestone now under the belt, what are the next goals in the Lazygamer Global Domination agenda? Are there are baddy websites out there that we can infiltrate and destroy from the inside (I need to put my Bloody Agent credentials and tendancies to good use)?

    Alternately we could just continum to mock Geoff, I’m down with that.

  • Eetcarr

    Congrats on being fokken awesome guys. I spend most of my interweb time on 9gag and lazygamer. Even my wife knows about this site, lol

  • Tidycpc

    Congratulations to all!!!!

  • Scoobaz

    Well done! A proud moment for all of you I am sure and for all people playing games in SA and all those taking part in some way on

  • Smack! Well done guys!


    Well Done!

  • Super_Bonk

    I think this occasion deserves a special Lazygamer podcast. Make it happen. The community is bigger now.

  • Johann

    Grats to you guys! Always wonderful to hear about a success story in our own back yard. I love your site and I always read your reviews first before looking through any other reviews. Welcome to the big league boys!

  • amerilia

    And this of course is where you will also get a lot more viewers with a lot more traffic because a lot more people will now see your reviews. Which is what I did by finding your site after clicking on your Heart of the Swarm review. I had no idea this site was South African, but honestly that just makes it cooler (from Canada here). Anyways, congrats!

  • I literally just got lumpy throat. You put us on the map…you gentlemanly scholars deserve a bells.

  • Aussious

    Congrats again guys, you have given the .ZA community its online identity. We all awe you a huge buffet of cupcakes! 😉

  • Iblis Bane

    Missed this ’til now, but congrats guys. A real achievement. 😉

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