The Vita is selling worse than the PSP

2 min read


When the PlayStation Vita launched in Japan late last year, it sold like proverbial hotcakes. For its first week, at least. Since then it’s been on a steady decline, and to say sales are currently poor would be a fair bit of hypobole. In fact, according to Media Create – one of Japan’s sales tracking services, akin to North America’s NPD – it’s now reached the point where its weekly sales are lower than that of the comparatively ancient PSP.

In the week ending January 15, retail outlets sold just 18,361 units – over 4 thousand shy of the aged PSP’s weekly total. According to Andriasang, the Vita’s sales timeline looks like this :

324,859 -> 72,479 -> 42,648 -> 42,915 -> 18,361

While I’m sure it’s disappointing and disheartening for Sony, it’s not entirely unexpected. All the technolust-filled early-adopters with big enough wallets already have one. It’s not particularly dissimilar to the situation with the PSP. That only managed half a million units in its native land in the month followings its release, but a bolstered library, a price drop and a hardware revision or two later and there are now over 70 million the things in peoples hands.

Nintendo’s 3DS performed similarly; incredible sales in its first week followed by a sharp decrease, prompting the company to slash its price. It’s now firmly atop the Japanese hardware sales charts, where it’s been for weeks. Right now? I don’t think the Vita’s going to do especially well anywhere in the world. It’s an expensive bit of kit and there’s a limited number number of people with the inclination and the money to purchase the thing, but just as with the PSP, I believe it’ll really take off in a year or two when its pricing drops to the levels needed for mass market penetration.

Me? Of course I’m getting one.

Last Updated: January 23, 2012

Check Also

Sequel to Ghostbusters II on the way from Jason Reitman, son of original director Ivan Reitman

Following the failure of Paul Feig's 2016 Ghostbusters reboot, Sony is taking things back …