WoW, where'd everyone go?

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Remember when “everyone” was playing World of Warcraft?   Well, things have changed for Activision Blizzard.

In fact, WoW has lost 1.3 million subscribers according to a press release on Wednesday.

“… During the quarter, Blizzard’s World of Warcraft® remained the #1 subscription-
based MMORPG in the world with more than eight million subscribers, although the game saw
declines of approximately 1.3 million subscribers, mainly from the East, but in the West as
well.
” 

But don’t worry, they still managed to scrape by with revenue of $1.32 billion.  I suppose they will make do.

After hitting their peak at the end of 2010 with 12 million subscribers, WoW has since been hemorrhaging players.  In fact, it’s getting so bad that WoW has actually returned to player numbers it hasn’t seen since early 2007.  

Remember 2007?  That was the year Jackie Selebi was arrested and SA won the Rugby World Cup!  Last time WoW was at these numbers, Mbeki was running South Africa and no one believed a black man could become president of the US of A. 

Last Updated: May 9, 2013

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