Xbox Exec addresses Xbox One exclusives “problem”

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The Xbox One has an exclusivity problem. At least, that’s the perception. For many gamers, there doesn’t seem to be a reason to go out and buy an Xbox One, unless they’re power-hungry and want the X for its 4K support. It stands in contrast to the general perception of the other machins. Nintendo’s Switch is seen as a machine just for exclusives, home to games like Arms, Splatoon 2, Breath of the Wild and soon, Super Mario Odyssey. PlayStation, meanwhile, is the only place you’ll find games like Bloodborne, God of War and Horizon Zero Dawn.

Xbox Studios general manager Shannon Loftis says she’s “a little bit confused” over this perception, saying that Xbox has a great library of exclusives.

“In terms of exclusives, I’ve heard that rumor and I’m a little bit confused because we have a really good lineup this holiday,” Loftis said to GameInformer. “We’ve got the most popular game on the planet in PlayerUnknown’s Battlegrounds–the Xbox console is going to be the only place where you can play that. We also have Forza Motorsport 7, which every single year reinvents the racing genre and basically owns racing in the video games industry.”

“Plus all of our previous exclusives are getting Xbox One X enhancements as well. And then into 2018 we’ve got Sea of Thieves, we have Crackdown 3, and State of Decay 2. I think it’s pretty good – there’s a huge amount of experiences for people to have.”

She also namechecked Super Lucky’s Tale and Cuphead as great Xbox exclusives. The problem? No Xbox Games are really exclusive, as they can all be played on PC. Play Anywhere, Microsoft’s frankly fantastic program that allows players to buy a game on either platform and play it on both, may have possibly backfired in some small way. Some see no reason to get an Xbox, because they could just play on PC.

Says Loftis:

“Xbox Play Anywhere is just a commitment that our major IPs are going to be available on both Windows 10 and on consoles, and that seems to be incredibly well-received by people.

I’ll tell you the truth: most of the time what we’re seeing is people buy a game on console, they’ll try it out on PC and maybe go back to console. Or they’ll buy it on PC, give it a shot on console, then go back to PC. By and large, I think just knowing that you’re safe no matter which device you want to enjoy that content on has been a net positive.”

Is this perception – that Xbox One has no exclusives – one you have?

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Last Updated: October 19, 2017

Geoffrey Tim

Editor. I'm old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time - they were capable of being masterpieces. I'm here now, looking for more of those masterpieces.

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