Home Gaming Is this the most bizarre cross marketing ever?

Is this the most bizarre cross marketing ever?

1 min read
146

Worst Photoshop Ever

I don’t know about you, but I always associate video games with love. Always. It seems that at least somebody else feels that way too. In one of the strangest bits of cross-marketing ever, a jeweller in the US is giving away free Xbox Ones – with engagement rings.

As seen on Reddit, It’s aimed at guys who aren’t sure whether they should propose or not , and quite probably those with cash wondering whether to blow it on a console instead or an engagement ring. for their One true love. The catch? Interested paramours would have to purchase a ring with a 3/4 carat centre stone.

what

The company involved, Periwinkles, is advertising the deal on its website, and it runs through to February 28 – just in time for Titanfall. There’s nothing quite like bundling the thing that’ll start a marriage with the very thing that will end it. Either way, a diamond ring of death is better than a red one, right?

There’s been a recent bit of debate over engagement rings and why they’re a complete scam; an incredibly sneaking and successful bit of marketing – that’s expensive, wholly useless, worthless and has very little to do with love. and that’s before getting in to the argument over the ethics of it all.

Last Updated: February 19, 2014

146 Comments

  1. UltimateNinjaPandaDudeGuy

    February 19, 2014 at 11:40

    How does a engagement ring do over time when it comes to value? Does it increase or decrease?

    If it increases it just feels like a good investment really. xD

    Reply

    • Tarisma

      February 19, 2014 at 11:54

      Does it really change I mean its not like diamond are rare.

      Reply

  2. Jaded_Reprobate

    February 19, 2014 at 11:41

    720 out of 1080 ‘P’eople say it’s not worth the troubles… but if they were offering PS4’s

    Reply

  3. RinceandLeSIGH

    February 19, 2014 at 11:41

    I can’t stop laughing! HAHAHAHAHAHA!

    Reply

    • Hammersteyn

      February 19, 2014 at 11:52

      Most of the XBOX decisions has given me laughs lately

      Reply

      • RinceandLeSIGH

        February 19, 2014 at 11:52

        Agreed. Next they’ll be giving them out with switches.

        Reply

  4. Tauriq Moosa

    February 19, 2014 at 11:46

    Why do people have to take things so seriously? Guys who don’t want to buy an engagement ring are just cheap!

    (PS: If anything makes me hate Xbox One now, it’s this. Heh.)

    Reply

    • RinceandLeSIGH

      February 19, 2014 at 11:46

      UR a DIK

      Reply

      • TiMsTeR1033

        February 19, 2014 at 11:48

        that he is..

        Reply

        • RinceandLeSIGH

          February 19, 2014 at 11:49

          Oi, I totally agree with him 😛 I was being sarcastic.

          Reply

          • TiMsTeR1033

            February 19, 2014 at 12:01

            I was being sarcastic too. I don’t even know the guy.

          • RinceandLeSIGH

            February 19, 2014 at 12:01

            HAHA. I am sure you clashed heads with him a few months ago over something.

          • General JJ the ashamed

            February 19, 2014 at 12:02

            Tim has with everyone but me. It’s the eyeliner. Makes me look scary.

          • TiMsTeR1033

            February 19, 2014 at 12:11

            you mean fierce! like Tyra banks!

          • General JJ the ashamed

            February 19, 2014 at 12:12

            You really could’ve mentioned a million people and you mention one of them that I dislike the most. You’re an evil man.

          • TiMsTeR1033

            February 19, 2014 at 12:14

            I dislike her too and Miley and Britney and shit I don’t feel like thinking >_< too many!

          • General JJ the ashamed

            February 19, 2014 at 12:15

            And that other girl…wait…Bieber I think her surname was.

          • HvR

            February 19, 2014 at 12:31

            this coming from Tanya Banks.

          • RinceandLeSIGH

            February 19, 2014 at 12:35

            HAHAHA!

        • Tauriq Moosa

          February 19, 2014 at 12:15

          agreed

          Reply

      • Tauriq Moosa

        February 19, 2014 at 12:15

        YOR FAC AM A DIKS

        Reply

  5. TiMsTeR1033

    February 19, 2014 at 11:47

    Talk about how to flog Xbones, geeslike this is flipping bullshit advertising right here, Id understand if was for a Tv or a Hifi but engagement rings that’s just low and flippin sad.

    Reply

  6. General JJ the ashamed

    February 19, 2014 at 11:47

    Reply

    • TiMsTeR1033

      February 19, 2014 at 11:48

      This has what to do with this article? lol

      Reply

      • Unavengedavo

        February 19, 2014 at 11:52

        Probably nothing… But that wouldn’t be the 1st time something like this happened to a LG article 😀

        Reply

      • SheHulkNigri

        February 19, 2014 at 11:53

        Tim, are you blind or high on dagga fumes again?????

        Reply

        • TiMsTeR1033

          February 19, 2014 at 12:02

          Dude I kicked that 2 years ago *puff* (dagga is such a dirty word)

          Reply

          • SheHulkNigri

            February 19, 2014 at 12:09

            Suits it then

      • General JJ the ashamed

        February 19, 2014 at 11:59

        Come on Tim. “Love is in the air” written right above a console.

        Love and gaming.

        ??
        Really?
        Nothing?

        Reply

        • RinceandLeSIGH

          February 19, 2014 at 12:12

          Nope, nudda!

          Reply

        • TiMsTeR1033

          February 19, 2014 at 12:12

          V day is bullshit, they prob got offered a deal by Ms because sales are dwindling.

          Reply

  7. TiMsTeR1033

    February 19, 2014 at 11:50

    Anyone notice the lady to the right of header pointing to pinkie, good to know you put a ring there…

    Reply

    • Weanerdog

      February 19, 2014 at 13:55

      The one on the left is pointing to her middle finger, no idea.

      Reply

  8. Tarisma

    February 19, 2014 at 11:53

    Engagement rings are the biggest crock of shit ever and I resent the fact that I have to buy one

    Reply

    • RinceandLeSIGH

      February 19, 2014 at 11:54

      Agreed.

      Reply

      • Tarisma

        February 19, 2014 at 11:55

        Honestly the biggest scam ever, diamonds are not rare.

        Reply

    • SheHulkNigri

      February 19, 2014 at 11:54

      How does your significant other feel about that?

      Reply

      • Tarisma

        February 19, 2014 at 11:55

        I’m saving for a ring . That’s how she feels

        Reply

        • SheHulkNigri

          February 19, 2014 at 11:57

          LoL! I bought mine a ring, and well, a few years later, it got stolen…

          Reply

          • Tarisma

            February 19, 2014 at 11:58

            fuck, that sucks,

          • Gavin Mannion

            February 19, 2014 at 12:03

            My wife is on her third….

          • RinceandLeSIGH

            February 19, 2014 at 12:04

            I think it’s time you woke up mate and realized how she is able to afford playing candy crush…

          • Gavin Mannion

            February 19, 2014 at 12:05

            LOL… no wait… …. damnit I’ve been conned

          • SheHulkNigri

            February 19, 2014 at 12:07

            LoL. The best thing is they stole her prescription sunglasses too. My fiancé is about as blind as a bat! Now I take solace in the fact, somewhere there is a daft prick that hopefully has gone blind!!!!

          • TiMsTeR1033

            February 19, 2014 at 12:09

            or uses it to make fire with..

        • TiMsTeR1033

          February 19, 2014 at 12:00

          I was lucky and mrs actually didn’t want a expensive ring, she said is was a total waste of money and if I bought her a expensive one she would be beyond pissed off with me. So I got something nice yet not too costly.

          Reply

          • RinceandLeSIGH

            February 19, 2014 at 12:00

            Nice one man 🙂 And lucky!

          • TiMsTeR1033

            February 19, 2014 at 12:06

            Trust me, I am. I mean my brother spent 25k on his finance and he never even got a chance to marry the girl. So sometimes it aint worth it..

          • General JJ the ashamed

            February 19, 2014 at 12:06

            Eish.

          • RinceandLeSIGH

            February 19, 2014 at 12:07

            TO me spending anything over a few grand is a bloody waste of money and smacks of our current generations obsession with consumerism (Goes off to buy the latest DLC).

          • General JJ the ashamed

            February 19, 2014 at 12:08

            You show ’em Rince!

          • HvR

            February 19, 2014 at 12:46

            With you on that one, wearing something obviously worth a lot on your finger is just an invitation to have your finger cut off for asset liberation and redistribution.

          • Tarisma

            February 19, 2014 at 12:05

            lucky guy!

        • General JJ the ashamed

          February 19, 2014 at 12:00

          Oh. You’re the one who’ll be feeling it.

          Reply

      • RinceandLeSIGH

        February 19, 2014 at 11:56

        Probably sad, the myth of the ring has permeated so much into socially accepted norms if the other didn’t get one they would feel less ‘equal’ to their peers.

        Reply

        • Tarisma

          February 19, 2014 at 11:57

          exactly, its so ingrained into our culture that it has become socially unacceptable not to get one.

          Reply

          • RinceandLeSIGH

            February 19, 2014 at 12:00

            This is where I get irritated. Many people sit in the west on their thrones made of sand and point at others saying ‘your culture is dumb because you do dumb things that you can stop’ while extolling how you NEED to get a ring…

          • General JJ the ashamed

            February 19, 2014 at 12:01

            Like those fuckin’ engagement shoots people are having these days. What the hell?

          • RinceandLeSIGH

            February 19, 2014 at 12:02

            Oh man. Yes. My mates had one recently, costs a fortune! So now pre-wedding shoots, wedding shoots, Baby shoots. When does it stop? Divorce day Shoots? Funeral shoots?

          • General JJ the ashamed

            February 19, 2014 at 12:03

            My girlfriend hates the idea, so I’m planning on taking a few romantic photos with my best man one day and posting that on FB. Just to piss on everyone who’s had engagement shoots.

          • RinceandLeSIGH

            February 19, 2014 at 12:04

            I fear if you post pics of you and your bestman people will worry about how you are doing with the fiancée… 0-O *RUNS

          • General JJ the ashamed

            February 19, 2014 at 12:05

            Screw ’em. If they don’t get it I feel sorry for their ignorance.

          • Tarisma

            February 19, 2014 at 12:05

            Thats such a winning idea

        • Umar Reborn

          February 19, 2014 at 12:09

          How can you get engaged without a ring, that is so wrong man…

          Reply

          • Tarisma

            February 19, 2014 at 12:10

            well buy one with a cubic zicrona in, or a sapphire or ruby.

          • Umar Reborn

            February 19, 2014 at 12:10

            I can’t believe it. How you guys are trying to change society for the worse……

          • Tarisma

            February 19, 2014 at 12:13

            viva revolution viva

          • General JJ the ashamed

            February 19, 2014 at 12:10

            He’s yet to experience the RROD.

          • RinceandLeSIGH

            February 19, 2014 at 12:11

            damn bro, you know how they came about right? Can we say De Beers?

          • Umar Reborn

            February 19, 2014 at 12:12

            No dude, it’s about love. You all need to get a perspective on what is right

          • RinceandLeSIGH

            February 19, 2014 at 12:44

            You shut up you! I am Right! Always!

          • Umar Reborn

            February 19, 2014 at 12:46

            Unless you’re left…sorry didn;t have a witty rebuttal

          • Alien Emperor Trevor

            February 19, 2014 at 14:02

            That’s nonsense. You’re not me.

    • Gavin Mannion

      February 19, 2014 at 12:05

      I’m old fashioned… if my daughters got engaged without a ring I’d have a hernia…

      Reply

      • General JJ the ashamed

        February 19, 2014 at 12:06

        Not THAT old fashioned. Since this thing has only been around for a while 😉

        Reply

      • Tarisma

        February 19, 2014 at 12:08

        Well its actually an interesting point, see how diamonds are such a big thing in our culture and no matter how much logic you trow at the situation people refuse to change. And then we go and say “I can’t believe how people in the East think rhino horn will cure x y and z” despite the fact that that myth has been part of their culture for far longer than diamonds have been in ours.

        Reply

        • General JJ the ashamed

          February 19, 2014 at 12:09

          Your point. I like it.

          Reply

          • Tarisma

            February 19, 2014 at 12:11

            borrowed from another author but he/she had a very good point

        • Gavin Mannion

          February 19, 2014 at 12:14

          Ah but diamonds don’t cure things or hurt people.. it’s just a symbol the same as some African cultures have to give Lobola and other cultures do sheep etc… mind you in NZ I think they prefer the sheep

          Reply

        • SheHulkNigri

          February 19, 2014 at 12:17

          Come on! We are not saying diamonds will cure anything! We are just saying it’s a very nice romantic gesture to go down on a knee and ask that very big question…

          Reply

          • Tarisma

            February 19, 2014 at 12:21

            It is romantic but why not use something cheaper as an alternative? And use the money that was spent on a rock , for a house, or the wedding or to make the honeymoon extra special?

          • Gavin Mannion

            February 19, 2014 at 12:27

            Well bascally because if you are saving R20k on a ring it really isn’t going to help buy a house or pay for a big wedding.. An engagement ring should be with her forever and would you want to look down everyday and remember that you saved a little bit of money for the rest of your life?

          • Tarisma

            February 19, 2014 at 12:34

            Hey how do you know my ring budget? no fair enough I see your point. I guess one of the frustrating things for me is that we are all led to believe diamonds are these rare gems, but they aren’t they’re pretty common, it only really dawned on me when I had friends working in Sierre Leone who explained how the industry worked. And how much of a farce it really is.

          • Gavin Mannion

            February 19, 2014 at 12:38

            Yeah it’s an entrely artificial industry.. read a great book about how the diamond companies started and merged once.. can’t remember it but it explained it all..

          • Tarisma

            February 19, 2014 at 12:42

            ya rereading some of my posts I realized I was typing a bit too quickly for my own good, should of come across more along the lines of engagement rings I’m all for but the diamonds in them are ludicrous.

          • RinceandLeSIGH

            February 19, 2014 at 12:48

            What, you need the ring to remind you that you are married? 😛

          • Gavin Mannion

            February 19, 2014 at 12:49

            No to remnd you that your husband saved a buck when thinking of you

          • RinceandLeSIGH

            February 19, 2014 at 12:50

            Would think you saving your life ahead with her would be more than enough of a symbol BOOM! Edit: Unless your life is worth less than a ring 😛

      • TiMsTeR1033

        February 19, 2014 at 12:08

        think that will give you one, wait till the bring home a guy covered in tattoos head to toe and hoots outside to call them! hahaha

        Reply

        • Gavin Mannion

          February 19, 2014 at 12:13

          I will physically hurt that

          Reply

          • General JJ the ashamed

            February 19, 2014 at 12:14

            If he brings a gang, just remember that you have a very intimidating group of highly fit and physically superior people in your LG crew 😉

          • TiMsTeR1033

            February 19, 2014 at 12:15

            highly fit and physically superior lol

          • TiMsTeR1033

            February 19, 2014 at 12:15

            with a baseball bat I hope! I am saving the line for my daughters “Ever had sex with a man before” guy replies no sir! ” You wanna?” LOL!

        • SheHulkNigri

          February 19, 2014 at 12:20

          The tattoos I can handle, as long as the guy is not some idiot. But if he hoots to call them? I shall hang his balls from my car’s rear view mirror as a warning to any future boyfriends. You wanna date my daughter, you be a gentleman!

          Reply

          • TiMsTeR1033

            February 19, 2014 at 12:22

            I agree man, If the guy doesn’t come to the door and say hello then he can take a hike and bugger off as no daughter will go with guy like that.

      • RinceandLeSIGH

        February 19, 2014 at 12:12

        That would be the chillies. And *society whore

        Reply

      • SheHulkNigri

        February 19, 2014 at 12:15

        And what is wrong with good old fashioned romance? That is the question!

        Reply

        • Gavin Mannion

          February 19, 2014 at 12:19

          Nothing but bring it into the 21st century as well… No need to be cheap or avoid something simply because it started with marketing…

          It’s the same whine as people who hate that Father Christmas is red and white because Coca Cola did that… or Easter Eggs in general.

          Life moves on and thngs become part of our culture and the majority of people like it which is why it’s still here

          Reply

          • General JJ the ashamed

            February 19, 2014 at 12:20

            True. I like my Father Christmas the way Coca Cola made him.

          • CrosbyTee

            February 19, 2014 at 20:03

            Father Christmas? Are you in Outer Slobovia?

          • The D

            February 19, 2014 at 20:45

            South African terminology for the Yuletide fat-man. Although I always preferred Sandy Claws…

      • CrosbyTee

        February 19, 2014 at 20:03

        You sound like an easily manipulated idiot.

        Reply

    • Tauriq Moosa

      February 19, 2014 at 12:38

      You don’t have to. No law saying you have to.

      Reply

      • General JJ the ashamed

        February 19, 2014 at 12:39

        Well if your girlfriend says so, it’s pretty much the law.

        Reply

        • Tauriq Moosa

          February 19, 2014 at 12:44

          Heh, nice partnership there. Sorry dictatorship. Thought relationships should be more about treating each other equally and with respect. Also, if you need a ring to “prove” your love, there are probably bigger issues (as I indicated).

          Reply

          • RinceandLeSIGH

            February 19, 2014 at 12:45

            Stop making sense my head!

          • Gavin Mannion

            February 19, 2014 at 12:49

            There is nothing wrong with wanting to please your partner. Doesn’t make anyone lesser than anyone else.

            and you get it wrong, it’s one way to show your love, not prove it.

          • RinceandLeSIGH

            February 19, 2014 at 12:57

            Not really. If you do not buy the ring, in most cases you do not get married. Buying flowers is a show of love, if she doesn’t get flowers she will still love me, buying the ring proves you are marriage worthy because without it you don’t get married, because society… Has nothing to do with symbols, think that is the point, I get it SHOULD be, but it isn’t. Not one mate I know has gotten married without the ‘prove your love or don’t get married to me’ ring. Anywho, boring, moving on! To the next awesome article 😉

          • Gavin Mannion

            February 19, 2014 at 13:00

            I know a fair amount of people who got married without engagement rings.. .but if your future wife would like one then it would be terribly selfish to try and convince her to change her mind… IMO

          • General JJ the ashamed

            February 19, 2014 at 12:57

            Thank you Gavin. Agreed.

          • CrosbyTee

            February 19, 2014 at 20:01

            LOL! Yes, nothing neurotic about feeding your GF’s dysfunctional needs.

          • General JJ the ashamed

            February 19, 2014 at 12:58

            Was just joking though.

  9. General JJ the ashamed

    February 19, 2014 at 11:59

    Try telling this to your girlfriend.
    Also
    Good luck.

    Reply

    • RinceandLeSIGH

      February 19, 2014 at 12:01

      This is why so many rage at it. Totally invented by De Beers and yet people still follow it.

      Reply

  10. Kromas

    February 19, 2014 at 12:01

    This is a bit like Virgin Active giving free Debonairs pizzas for every person joining them or promising no large raise in the fuel levy is E-Tolls come into effect.

    Reply

  11. Umar Reborn

    February 19, 2014 at 12:04

    So where’s the group that’s gonna start talking about the evil that is an engagement ring and marriage and how it’s destroying society 😛

    MS is having some really weird marketing strategies lately.First trade-in your PS3 now this….so weird….

    Reply

    • RinceandLeSIGH

      February 19, 2014 at 12:05

      Have you read below? 😛

      Reply

      • Umar Reborn

        February 19, 2014 at 12:06

        Ahh, well done Tarisma !

        Reply

      • Tauriq Moosa

        February 19, 2014 at 12:18

        Apparently, I’m not doing enough. Maybe I need to actually start eating babies.

        Reply

        • TiMsTeR1033

          February 19, 2014 at 12:19

          *shakes head* you need more help than I do..

          Reply

        • General JJ the ashamed

          February 19, 2014 at 12:19

          *little babies ice cream

          Reply

        • Exalted Overlord Geoffrey Tim

          February 19, 2014 at 12:23

          Kentucky Fried Babies.

          Reply

          • General JJ the ashamed

            February 19, 2014 at 12:23

            Would that make the KGB Kentucky Grilled Babies?
            O_o

          • TiMsTeR1033

            February 19, 2014 at 12:25

            oh shut the f up! grilled babies I post a video of a bad car crash and yet I get kak but this goes by as if a walk in the park. Something wrong with this world. 0_0

          • General JJ the ashamed

            February 19, 2014 at 12:27

            I missed something somewhere, didn’t I?

          • TiMsTeR1033

            February 19, 2014 at 12:31

            The video was yday lol. I deleted it well tried to. I just thought was hectic as in not cool. and wanted to show others but was a bad idea.

          • General JJ the ashamed

            February 19, 2014 at 12:32

            Oh. I was a bit absent yesterday.

          • Exalted Overlord Geoffrey Tim

            February 19, 2014 at 12:34

            The other, other white meat.

          • Exalted Overlord Geoffrey Tim

            February 19, 2014 at 12:36

    • Hammersteyn

      February 19, 2014 at 12:10

      Nobody wants to buy their console

      Reply

      • Umar Reborn

        February 19, 2014 at 12:11

        Lol, nobody wants to be my friend…but if you buy this muffin you will get me free!

        Reply

        • Hammersteyn

          February 19, 2014 at 12:27

          Probably a poisoned muffin

          Reply

    • Tarisma

      February 19, 2014 at 12:18

      haha not against marriage at all, just against the fact that a piece of expensive non rare geology symbolizes love, and the worth of a woman. That I am against.

      Reply

      • Umar Reborn

        February 19, 2014 at 12:20

        Don’t worry man I know 🙂 I’m just trolln a lil

        Reply

        • RinceandLeSIGH

          February 19, 2014 at 12:47

          Oh you!

          Reply

  12. Sk3tz0

    February 19, 2014 at 12:21

    I think i know why.. its for all those okes that wants to marry their dream girl but she has a little rat bastard for a son.. what better way to make every1 happy the mom gets the ring, the laaitjie gets the Xbox, u most probably get to play hide the salamie.. WIN WIN .. nuff said.

    Reply

    • SheHulkNigri

      February 19, 2014 at 12:23

      Hide the salami? Oh Gods…

      Reply

    • TiMsTeR1033

      February 19, 2014 at 12:26

      Hide the salamie while the laatjie is playing the xbox?

      Reply

      • HvR

        February 19, 2014 at 12:51

        That won’t work, except if you very quick in hiding the salami since the Xbone seems to run into some black screen, low res or something every 10 min.

        Reply

    • HvR

      February 19, 2014 at 12:52

      But what if she belongs to the Islam of Jewish faiths?

      Reply

  13. Martin du preez

    February 19, 2014 at 12:37

    NSA loves watching newly weds bang confirmed.

    Reply

  14. Unavengedavo

    February 19, 2014 at 13:00

    Didn’t Nintendo try to do the same with the Wii U when they realised it was failing? And if so, does MS feel like the Xbox is failing and that this is a last ditch effort to boost sales figures?

    Reply

  15. Milesh Bhana

    February 19, 2014 at 13:24

    this is pretty clever. if you’re buying an engagement ring, you’re probably male and under 35.
    then again, if you can afford a 3/4 carat ring, the cost of a next-gen console should be chump change.

    Reply

  16. Alien Emperor Trevor

    February 19, 2014 at 13:55

    Why is the old Major wearing the Witchblade? This will only end in tears.

    Reply

  17. Alien Emperor Trevor

    February 19, 2014 at 14:07

    The day I propose it will be with a two carrot ring. #foreverSP

    Reply

  18. FoxOneZA

    February 19, 2014 at 16:57

    Well, whichever way, their target market walks around with #foreversp on their shirts! 🙁

    Reply

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