Despite the best efforts of a movie’s director, producer, stars or marketing team, sometimes a movie is just going to be bad. If you choose not to heed the wise words of reviewers, most of the time you won’t find out until you’re sitting in the cinema. Luckily, there are some telling signs that a movie is going to disappoint, if you know what to look out for.
One of the most obvious I can think of is if a movie doesn’t have a press screening, or has a screening on the day of release. There is the obvious embargo case for high-profile movies like The Force Awakens, but that doesn’t happen very often. Having no critic screenings definitely makes it look like they don’t want the general public to get an inkling of how bad it really is, and they can at least gather some opening day revenue before the word spreads.
Another good tell is if the trailer gives away far too much about the movie. If they’ve put what looks like all their best bits in a three minute trailer, you know the rest of the movie is going to be seriously lacking.
What signs do you pick up on that make you think “that movie’s going to be bad”?
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Last Updated: June 22, 2016