Dante's Inferno Superbowl Ad Shot Down By CBS – Replaced With A "Nicer" One

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The video above this text is the Dante’s Inferno advert that is going to be shown during the Superbowl.

If you don’t know what that means, then all you need to know is that the Superbowl has over 100 million live viewers every year, which means that this 30 second advert is setting EA back a cool 3 million US dollars.

They had another one you know, and it was way more hardcore, but CBS got all pansy and told them that they weren’t going to air it, so they replaced it with this one instead.

Good thing then, that I have posted the previous, hardcore advert after the jump. Which one is better?

You tell me.


Last Updated: February 3, 2010

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