In these modern times, thanks to the proliferation of the internet, much of the gaming news we get comes via the rumour mill. Serial leakers build reputations on message boards, and their word becomes gospel to gaming’s information-hungry acolytes. It’s generally entertaining stuff, and it’s always nice to know things before one should. While it’s often prudent to take this sort of thing with a grain of salt, we don;t see its effects as being pernicious. Halo franchise development director Frank O’Connor thinks what they do is harmful.
He decried the actions of leakers, particularly the revered, prolific leaker CBOAT, who recently revealed in is usual cryptic fashion that the new Halo would be subtitled “Guardians.”
"Breaking embargos is not prophesy," he said in a post on the leaker’s home turf, neoGAF. "Nor does it require any particular skill or insight. Ultimately he [CBOAT] is taking or being given information and leaking it, illegally and often erroneously.
"And he isn’t doing it for some noble or worthy reason. He’s doing it for attention. People, including nice people with kids and families and stuff, work super hard on this stuff and wake up in the morning to find some of their effort blown up.
"It’s not fun, and for what? So you can have a mildly interesting surprise 8 hours early and lacking context? Or get hyped or disappointed disproportionately? Or get someone fired or someone innocent yelled at? Ok. But it isn’t prophecy, nor ultimately even important. It’s annoying."
I know if somebody else broke my news that I’d worked hard on, I’d be more than a little peeved, though I do think that leaks do get games attention twice; when the information is leaked and it’s plastered everywhere as a rumour, and a second time when it all becomes official.
What do you think? Does all this leaky rumour mongering help or hinder the hype that these companies are trying to breed? Does an early reveal take the wind out of their sails, or does the speculation and resulting chatter actually help aid the attention?
Last Updated: May 21, 2014