Remember back when everyone was snorting at Microsoft’s predicted Kinect sales of 3 million? Then when they revised that to 5 million people started to think the Xbox bosses were on crack or something.
Well the official financial results are now out and Microsoft is announcing that is actually sold over 8 million Kinect devices in it’s first 60 days on the market. That’s a staggering success that I expect to continue long into the next 2 years.
The success of Kinect also pushed the standard Xbox 360 sales up to 6.3 million for the holiday season.
In other news the Xbox department itself turned in a $679 million profit on revenues of $3.6 billion, or in other words the Xbox isn’t going anywhere anytime soon.
You can say what you like about Kinect and how it is only succeeding thanks to that $500 million marketing budget but it seems to have been money well spent with the entire budget recouped in just one quarter.
Last Updated: January 28, 2011