Home Gaming Xbox ships 6.6 million units during holidays

Xbox ships 6.6 million units during holidays

1 min read
74

Fudge

The holiday season is still prime shopping time, which means that it’s peak sales time for consoles. The PS4 managed an impressive 4.1 million units sold to consumers in that period, and Xbox has a higher number – but they’re continuing to obfuscate the facts.

Microsoft announced its second-quarter results and while overall revenue grew 8% from $24.5 billion to $26.5 billion, profits declined by 9% as earnings per share fell from $0.78 to $0.71. While the Devices and Consumer division (which contains Xbox, Surface, phone and other toys) increased its revenue by 8% to $12.9 billion, the Computing and Gaming Hardware revenue fell 11% to $473 due to lower revenue from the Xbox platform and “due to customer preference for new generation of consoles.”

Wait, does that mean that the shift is finally complete and more people are buying Xbox One consoles than Xbox 360s? Microsoft sold in 6.6 million units over the holidays. Remember, sold in means that they shipped them to retail as compared to sold through which is the number actually purchased by consumers. With 6.6 million units shipped to retail, and a customer preference for new generation consoles, can we assume that they also hit around the 3-4 million mark for Xbox One?

This is my issue with the Xbox One sales figures – it all feels like fuzzy math as we try to guesstimate how many units were sold. Why do they feel the need to fudge the numbers instead of just coming out and telling us how many units of the various consoles were sold to consumers? By engaging in creative accounting, it makes the whole thing feel just that little bit more dishonest.

Still, even with conservative guesses, the Xbox brand sold pretty well over the holidays. Some of those sales might still be the old consoles, but surely a fair amount was also the newer consoles; the price drop for December certain helped them sell more units of the newer console than previous months. I wonder what the install base is across both new generation consoles by this point – the numbers are climbing rapidly and it’s interesting to see such quick adoption for the new generation.

Last Updated: January 27, 2015

74 Comments

  1. Tosh MA

    January 27, 2015 at 09:17

    • Lardus-Resident Perve

      January 27, 2015 at 09:29

      Seeing doggies in cages makes me sad…tempted to down-vote, but how can I down-vote that face? Up-vote :'(

      Reply

      • Tosh MA

        January 27, 2015 at 09:30

        Well that’s the idea. The sad looking doggy is being adopted. This is meant to be a happy story. I could replace it with an Xbox logo, but that face.

        Reply

  2. Ghost In The Rift

    January 27, 2015 at 09:19

    I need a PS4 or a Xbox, i want the Xbox but to afraid Microsoft is lying about the cross play between Xbox and PC;(

    Reply

    • Tosh MA

      January 27, 2015 at 09:22

      Honestly, they’re not lying, but you never know if it’ll work on day 1.

      Reply

    • Admiral Chief

      January 27, 2015 at 10:15

      I hope that the cross play is a reality

      Reply

  3. Pieter Kruger

    January 27, 2015 at 09:21

    Holy shit they’re printing money!!

    Reply

    • L337J1MB0B

      January 27, 2015 at 09:36

      “profits declined by 9%”… maybe time to jump ship and get on board with Sony who are actually selling their units at a profit.

      Reply

      • Pieter Kruger

        January 27, 2015 at 09:44

        ROFL, you really have no idea do you?

        Reply

        • L337J1MB0B

          January 27, 2015 at 09:52

          Come on bro, you know you want a PS4. Sooner or later you will cave and join the successful club.

          Reply

          • Pieter Kruger

            January 27, 2015 at 10:03

            Haha, I’m no hipster but thnx anyway! I might buy one just to poop in it and post it on Youtube one day though! ????????????

          • L337J1MB0B

            January 27, 2015 at 10:10

            Ah fair enough so you don’t want a hipster PS4 as you prefer a JockBox.. woops meant Xbox. To each their own.

      • frikkenator

        January 27, 2015 at 10:03

        Profits declining 9% is nothing compared to Sony: “The Japanese firm is now predicting a 230 billion yen loss for the year ending March 31, versus its previous forecast for a 50 billion yen loss.”

        Reply

        • FoxOneZA

          January 27, 2015 at 10:25

          The dream of SamsungStation draws ever closer.

          Reply

          • frikkenator

            January 27, 2015 at 10:42

            Lol! That would be a sad, sad day!

        • L337J1MB0B

          January 27, 2015 at 10:33

          Funny how fanboys seem to view themselves as investors, and believe it’s only worthwhile buying something from a company with solid financial future.

          Reply

          • frikkenator

            January 27, 2015 at 10:43

            Haha, you realise you started this with “jump ship because of declining profits”, right? I don’t own either, happily paying my Gabe taxes.

          • L337J1MB0B

            January 27, 2015 at 11:03

            Dude, I was just poking fun at Pieter and Fox who are the guys who always make a big fuss over company financials. Who actually cares if some big corporation is down on their sales forecast or what not.

          • Weanerdog

            January 27, 2015 at 11:50

            What happens if that causes them to shut down their gaming division or in Sony’s case the whole company. that might just be close to a disaster for all gamers regardless of platform.

          • lygamnt

            January 28, 2015 at 03:16

            I’m not only a Microsoft fanboy, I am also an investor..

      • lygamnt

        January 28, 2015 at 03:14

        PlayStation is the only Sony brand making money. The rest are losing billions or being sold or spun off. Sony is a sinking ship has been for years and pretty soon they’ll just stop bailing and let it sink like the titanic.

        Reply

        • L337J1MB0B

          January 28, 2015 at 09:37

          … and I care because? I’m really thrilled for you that Microsoft being financially secure makes you feel all warm and fuzzy.

          Reply

          • lygamnt

            January 28, 2015 at 17:49

            I’m warm and fuzzy when any company I have money invested in make me more money. Its called investment strategy

    • Jonah Cash

      January 27, 2015 at 11:49

      Nope, their shipping money!! (With a little disclaimer notice on the bottom, only pay us once you sold our shit)

      Reply

      • Pieter Kruger

        January 27, 2015 at 12:25

        Whahahaha! Nice one, then their financials will look even better once all those consignment stock gets sold right?

        Reply

        • Jonah Cash

          January 27, 2015 at 13:21

          You missed an if there bud!! If their stock gets sold is more prevalent at the moment!! It is very telling that MS still won’t split the 360 and the ONE, that is the whole story of how bad sales are for the ONE unfortunately…

          Reply

          • Brady miaau

            January 27, 2015 at 15:13

            Well ok. but at least 5 million play or played Forza 5 on Xbox One since release. (That is how bad I am on some tracks, ok?)

      • Hammersteyn

        February 2, 2015 at 16:23

        Lol!

        Reply

  4. Blood Emperor Trevor

    January 27, 2015 at 09:22

    Sometimes I despair…

    Apparently attaching a PDF document is a waist (sic) of paper.
    Apparently mandatory data fields (that are absolutely essential to processing items correctly) “make no sense” (they do if you know how the system works, like the people who use it do) and are “confusing” (they’re not).
    Apparently vital fields are optional (no, they’re not).

    So many people throw the word “risk” around without actually knowing anything about it – it’s depressing. Saying there’s a risk is about as useful as saying something is possible. EVERYTHING HAS A FUCKING RISK ASSOCIATED TO IT. You have to say what the risk IS & measure it in some way.

    Senior managers who don’t know what they’re talking about should shut the fuck up, because they only reveal their ignorance when trying to make what could charitably be referred to as a… contribution.

    Reply

    • Tosh MA

      January 27, 2015 at 09:23

      O_o

      Are you ok? Do you maybe need a nap? Shotgun?

      Reply

      • Blood Emperor Trevor

        January 27, 2015 at 09:26

        Shotgun would be okay, I can’t shoot people in JHB all the way from CT.

        Reply

        • Tosh MA

          January 27, 2015 at 09:26

          Would be fun to try anyway. ๐Ÿ˜›

          Reply

    • Raptor Rants A Lot:Original #7

      January 27, 2015 at 09:24

      I don’t recall giving you rights to channel me today?

      Reply

      • Blood Emperor Trevor

        January 27, 2015 at 09:27

        HULK SMASH

        Reply

        • Raptor Rants A Lot:Original #7

          January 27, 2015 at 09:27

          Ok! I’m sorry! Just, just don’t hurt me!

          Reply

    • Ghost In The Rift

      January 27, 2015 at 09:25

      Ah yes, the struggle with the ignorant continues everyday, i know how it feels.

      Reply

      • Blood Emperor Trevor

        January 27, 2015 at 09:29

        I was staring at an email & could feel my brain cells trying to get as far away from my eye balls as possible, because it burned.

        Reply

    • Lardus-Resident Perve

      January 27, 2015 at 09:36

      I think I know what you mean…

      Reply

    • Weanerdog

      January 27, 2015 at 11:59

      Quantifying risks is extremely difficult as there is a 67.3% chance that the associated percentage is materially incorrect, there is however a 95% risk that the stats in this message are purely made up.

      You know what also has a 95% risk of not failing? Condoms. Yes they are apparently only 95% chance of not conceiving*. I always wondered if that meant that you would get a girl pregnant every 20th time you used a condom or whether every 20th guy would get there partner pregnant on their first go. *refers to heterosexual couples only

      Reply

  5. Raptor Rants A Lot:Original #7

    January 27, 2015 at 09:23

    Now I want chocolate fudge

    Reply

    • Tosh MA

      January 27, 2015 at 09:24

      Check the TP.

      Reply

      • Raptor Rants A Lot:Original #7

        January 27, 2015 at 09:24

        The what now?

        Reply

        • Tosh MA

          January 27, 2015 at 09:25

          Think about it ๐Ÿ™‚

          Reply

          • Blood Emperor Trevor

            January 27, 2015 at 09:25

            lulz

          • Raptor Rants A Lot:Original #7

            January 27, 2015 at 09:26

            SIES!!!!!! Suddenly not so in the mood for fudge anymore. UGH

          • Tosh MA

            January 27, 2015 at 09:27

            I just saved you money and helped your teeth last longer.

            You’re welcome. ๐Ÿ˜€

          • Raptor Rants A Lot:Original #7

            January 27, 2015 at 09:27

            *cries*

  6. Ryanza

    January 27, 2015 at 09:29

    Ok lets look at the numbers. PS4 sold through 4.1 million units. Microsoft sold in 6.6 million units. 2 consoles /, 3.3 million. Holiday season means the cheaper products sells, I can assume that Xbox 360 sold more than Xbox One. So because that 6.6 million was not sold to customers, normally Xbox One sales are half of those that PS4 sells, plus Xbox One price cut, 2.5 million is what Xbox One sold.

    Microsoft don’t fuck around with 6.6 million selling to retailers. We know what’s up. Xbox One ain’t selling like the PS4. Your DRM announced console is shit because not all people can buy the fucking thing because it needs the fucking internet before it can even play the fucking games. That’s why your sales are so shit compared to the PS4.

    Don’t Support DRM.

    Reply

    • Tosh MA

      January 27, 2015 at 09:33

      PS4 also needs an update. Several of them in fact. And most bundled games are download tokens. Patches. DLC. DRM. It’s on both consoles. Welcome to PC.

      I think you need to start checking facts and stop spewing this stuff before you type man. You have a good message in your anti-DRM mission, but saying shit like this just makes me want to ignore you.

      Reply

      • Ryanza

        January 27, 2015 at 09:36

        PS4 should work and play the games out of the box. Those updates is to add features.
        Xbox One update is to add the feature of playing the games.

        Reply

        • Brady miaau

          January 27, 2015 at 09:44

          Um. Yeees. Perhaps on the first ones out the door. My console worked fine without the, let us face it, small update it wanted to load almost a year after it was out. That update, by the way, included Media Player, which is an extremely good addition.

          Reply

        • Pieter Kruger

          January 27, 2015 at 09:44

          “should work” Whahahahaha!

          Reply

    • Pieter Kruger

      January 27, 2015 at 09:34

      Whahahaha! “assume” “normally” says it all! Please try harder! ????

      Reply

      • Ryanza

        January 27, 2015 at 09:39

        No you try harder. You the Xbox One guy on here. Tell us the sales figures.

        Reply

        • Pieter Kruger

          January 27, 2015 at 09:47

          Well, allow me to just “assume” that you “normally” just type a lot of trash without thinking about it? ????

          Reply

          • Tosh MA

            January 27, 2015 at 09:49

            LOL

          • Ryanza

            January 27, 2015 at 09:51

            When all the information is not made available. You take what information is available and make assumptions. You can say my assumptions is trash. At least I tried to make an assumption. Or should we assume Xbox One sold well in that 6.6 million compared to PS4.

          • Pieter Kruger

            January 27, 2015 at 10:02

            Even assumptions should be calculated in one form or another surely? You’re not making assumptions, you’re just making an ass out of yourself by trying to manipulate a very positive financial report to show how terrible MS(Xbox) is doing, all just to boost your personal bias and vendetta against MS in favour of Sony, although you presumably don’t even own a PS4 yourself?! Nee my seun, NEE! ????

          • Ryanza

            January 27, 2015 at 10:09

            in comparison to Sony. Which is the better selling console.

            “manipulate a very positive financial report” lol. Is that why Microsoft released combined sales figures sold to retailers and not Xbox One sale figures sold to customers. Ya blame me. lol.

          • Pieter Kruger

            January 27, 2015 at 10:13

            Sony is the obvious better selling console, now tell me who is the more financially sound company of the two? Why would Sony delay their results? What’s their latest loss predictions? WHO WOULD YOU RATHER INVEST WITH?

          • Spathi

            January 27, 2015 at 11:31

            And how many MS shares or Sony shares do you own?

          • Pieter Kruger

            January 27, 2015 at 12:23

            Sadly no MS shares……but luckily no Sony shares either!????

          • FoxOneZA

            January 27, 2015 at 10:37

            Shut your logical face and keep your DRM, half price deals, media player and Elitist company from the West! :p

          • SojournZA

            January 27, 2015 at 11:10

            + 1, nicely said

        • lygamnt

          January 28, 2015 at 03:29

          Do peole like you actually play games or sit around masturbating to sales numbers and resolutions/ frame rates? Gaming isn’t a way of life its a damn hobby. Or in my case a hobby and a collection. Buy all the consoles you can, have fun.

          Reply

    • Brady miaau

      January 27, 2015 at 09:49

      “Holiday season means the cheaper products sells, I can assume that Xbox 360 sold more than Xbox One.”
      On what basis do you assume that?

      Reply

      • Ryanza

        January 27, 2015 at 09:56

        I’ll use an old example. The PS2 sold well long after the PS3 was released. Where did those sales come from. Who was buying the PS2.

        New consoles has only been out over a year now. Maybe new consoles are selling better in 1st world countries. But 1st world countries don’t make up the world. Older consoles are cheaper now.

        Reply

        • Pieter Kruger

          January 27, 2015 at 10:06

          Xbox One outselling the 360 is one of the main reasons for the drop in revenue surely? Does that make sense to you? Who handles you household budget if I may ask? ????

          Reply

    • lygamnt

      January 28, 2015 at 03:20

      You watcha call it,…IDIOT!

      Reply

  7. L337J1MB0B

    January 27, 2015 at 09:33

    Microsoft loves dealing in deception.. have come to expect this from them.

    Reply

  8. Admiral Chief

    January 27, 2015 at 10:15

    “Ships”

    Reply

  9. FoxOneZA

    January 27, 2015 at 10:36

    Heading into the holidays articles were pointing at Xbox closing down /sarcasm

    Reply

  10. house_hero

    January 27, 2015 at 12:26

    Microsoft and their blurry sales figures again.

    Reply

  11. Jim Lenoir (Banana Jim)

    January 27, 2015 at 17:51

    I guess the future is thus: Sony sells 10 candies to users, Microsoft insists they shipped 12 candies to stores.

    Reply

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