FFD: Is Pokémon Go a fleeting fad?

1 min read


Pokémon Go has rapidly become a cultural phenomenon. I’ve never seen any sort of game – mobile or otherwise – become such a part of the zeitgeist this quickly, or this profoundly. Even though it’s yet to officially launch here in South Africa (and much of Europe), I’ve already seen grown adult human beings and children alike going outside for walks, looking for virtual creatures.

In some decidedly terrible times, it’s been a strangely positive, unifying experience – bringing people together to catch digital critters. While I played and enjoyed it for a bit, I’ve run out of Pokeballs, and the nearest Pokestops to me just aren’t near enough. I’m also not spending money on this, so my time with Pokémon Go is effectively over.

Am I an outlier though? Does Pokemon Go have the mettle – or feature set – to be more than just a passing fad? Do you think, months from now, people will still be walking outside trying to catch em all, or is this odd phenomenon just a fleeting, passing fad?

Last Updated: July 15, 2016

Geoffrey Tim

Editor. I'm old, grumpy and more than just a little cynical. One day, I found myself in possession of a NES, and a copy of Super Mario Bros 3. It was that game that made me realise that games were more than just toys to idly while away time - they were capable of being masterpieces. I'm here now, looking for more of those masterpieces.

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