I think it’s fair to say that this weekend all eyes were focused on the Super Bowl and the treasures that appeared within. but something else quite impressive happened this weekend: an event which millions reportedly tuned in for.
Masked EDM artist Marshmello took to the Fortnite and its servers this weekend to perform a 10-minute concert with original music. Servers were modified to ensure a bloodbath did not take place in Pleasant Park, though players were still able to emote and move about. Marshmello branded items such as emotes, gliders and skins were also released leading up to the event. In an interview with Dexerto, the artist assured fans that the concert would be held live and not feature any pre-recorded material.
While one can expect many other videos of it to pop up, you can check out a full recording of the concert on Marshmello’s YouTube page:
The music is now also available on iTunes.
Epic has yet to reveal any metrics as to how many people were in digital attendance. However, industry insider and event producer Geoff Keighly stated on Twitter that according to his sources, Fortnite has brought Marshmello in an audience of over 10 million players. This was then retweeted by Epic Creative Director Donald Mustard, while Marshmello himself also listed that number on Twitter:
However, that supposed count of 10 million would only indicate activity on the game’s servers. Viewing numbers from third-party streams like Twitch have yet to be accounted for, so that number is most probably even higher.
While this may not be the very first that a musical event has been held in the gaming arena, it is certainly a first in terms of scope and production value. Not to mention the fact that it was a live recording, which speaks to a technological achievement on the part of Epic.
Last Updated: February 4, 2019