Halo 5 drives Xbox One to top NPD charts, despite PlayStation 4 price cut

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It’s starting to become rote, reporting on the US console sales from the NPD. Every month, the PlayStation 4 is the best-selling console in the land of bald eagles and baseball, and just like clockwork that’s happened agai…hold up. What’s going on here?

Nope, it looks like October’s NPD hardware champion was actually Microsoft’s console. Thanks to the release of the eagerly anticipated Halo 5: Guardians, Microsoft’s beastly black box has claimed dominance in the region for the past month.

In fact, the Xbox One did so well in October, that it’s seen an 81% year-on-year increase in sales.

“The strength of the greatest games line-up in Xbox history drove record Xbox Live usage for October and made Xbox One the best-selling console in the U.S. with 81 percent growth compared to October 2014,” Xbox marketing corporate VP Mike Nichols in a statement.

The thing that makes the Xbox One’s performance so interesting is that October is the month that saw the PlayStation 4’s first official US price cut. I, and many others, expected the lower price to mitigate the Xbox One’s retail performance. Well, I was wrong – and it looks like Halo is a much more revered franchise than imagined.

I did, however, expect that Microsoft would be the to-seller for November – and we’ll have to wait a month to see if this victory can be turned in to a streak. With the new backwards-compatibility, Rise of the Tomb Raider and Fallout 4 co-marketing, it could happen.

Sony’s statement this month is a little more reserved than the usual chest-beating, focusing on the PlayStation’s global dominance.

“We are truly humbled by the success of the PlayStation 4 and look forward to celebrating with our fans at PlayStation Experience in December,” a Sony spokesperson told GameSpot. “Thank you to our community for making PlayStation 4 the top selling console globally.”

The Xbox One is now slowly catching up to the PlayStation 4. In the past, sales of Sony’s console have easily doubled those of the Xbox One, but they’re starting to level. The PlayStation 4 has now sold through in the region of 27 million units, with the Xbox One fast approaching 16 million. Either way you slice that, consoles are doing rather well, far outpacing the last generation.

Should the Xbox One’s resurgence come as a surprise? No really. Microsoft has done a spectacular job of turning the negative sentiment surrounding the console around, and has adopted a more “gamer-centric” approach that seems to be working well for them. They do also have, in my opinion, the far stronger exclusive holiday line-up.

I know that even in my household, the Xbox One has started overtaking the PlayStation 4as the primary console, thanks to a few features missing from the PlayStation 4 – most notably the ability to run games off of an external drive, and its wide-ranging media options. The new dashboard, released yesterday, makes the system a little zippier too.

Here’s the top-selling physical games from last month. Remember, the NPD doesn’t account for digital sales at all.

  1. Halo 5: Guardians (XBO)
  2. NBA 2K16 (PS4, XBO, 360, PS3) [Note: Second Month]
  3. Assassin’s Creed: Syndicate (PS4, XBO)
  4. Madden NFL 16 (PS4, XBO, 360, PS3)
  5. WWE 2K16 (PS4, XBO, 360, PS3)
  6. FIFA 16 (PS4, XBO, 360, PS3)
  7. Destiny: The Taken King (PS4, XBO, 360, PS3)
  8. Yoshi’s Wooly World (NWU)
  9. Uncharted: The Nathan Drake Collection (PS4)
  10. Rock Band 4 (XBO, PS4)

A few interesting things to note; the only PlayStation exclusive in the top 10 is a remastered collection – and it was bested by the only Wii U exclusive- Yoshi’s Woolly World. NBA 2K shows off what a sales phenomenon it is, coming in the top 10 for a second month, overshadowing the newest Assassins Creed. That said, multi-platform games all sold better on the PlayStation 4 – except for Rock Band 4.

Last Updated: November 13, 2015

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