Marvel’s premiere Norse god has seen better days in other films such as the Avengers and Doctor Strange, but his own solo movies haven’t managed to reach the same heights as say Captain America: The Winter Soldier or the superb Iron Man 3. That’s maybe not a bad thing. With each successful film in the bank, the pressure ramps up to surpass what came before. If the bar hasn’t been set too high, then the chance to actually pull off the impossible and better than ever before suddenly becomes a lot more doable. Something that Thor Ragnarok seems more than capable of doing.

For decades Marvel was known as the House of Ideas. Lately though? Those ideas seem to have run out, with the Disney-owned publisher pushing every single event it could think of out of the gate in at attempt to claw back some of the market share it lost to other rivals. So who’s to blame for the current slump then? You’d think with a multimedia juggernaut behind them that Marvel would be selling multiple runs of any comics with ease, but that’s not the case. And it’s all the fault of diversity. At least that’s what Marvel VP of Sales David Gabriel thought during an interview at a Marvel Retailer Summit.

Times have changed over at Marvel. A new generation of heroes have risen, some good and some bad. While characters such as Kate Bishop, Kamala Khan and Miles Morales feel like worthy successors to the identities that they’ve claimed as Hawkeye, Miss Marvel and Spider-Man respectively, other new additions feel ham-fisted and forced upon readers so far. It’s very much old school and new school clashing right now, something that Marvel is looking to fix with their upcoming Generations event that’ll run from July through to September over the course of ten of their books

So what could Nick Fury have possibly whispered, what single sentence could fell the Thunder God? That’s been the mystery deep at the heart of the Thor mythos ever since Original Sin wrapped up and a broken Odinson emerged from the dust to wander our universe as an aimless shadow of his former glory. A secret that has finally been revealed. Spoilers below.

If love stories get in the way of your super-hero pursuits, Thor: Ragnarok's approach might just appeal to you more.

Yesterday’s first look at Thor: Ragnarok was perhaps a bit disconcerting if you hadn’t been keeping up with the series since 2010. Where did the Odinson get a trendy buzzcut from? Why does Jeff Goldblum look like he’s about to cast a level 199 Firaga spell? Will hammer-time return? Fortunately the same issue of Entertainment Weekly that revealed the first …

Entertainment Weekly got their hands on some of the first official images for Thor: Ragnarok, so check ‘em out below as I sit here, jealous and grumpy because I’ll never have a Destiny cosplay that looks as fabulous as Jeff Goldblum’s Grandmaster. Dude must love rolling as a Warlock.

The House of Ideas knows that it needs to restore some order to a very chaotic universe right now. Which is where Marvels comes in, as that series looks like it’ll be blending the past, present and future into one cohesive direction for the publisher. And according to a leaked synopsis on Amazon, that status quo certainly is coming back